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New Arrivals

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Palmetto Moon Exclusives

State Pride Collections

Father and son walking along the beach in matching outfits, showcasing the latest new arrivals for the season.

Women's Apparel

Women's Accessories

Mommin Aint Easy Graphic T-Shirt – A soft cotton short-sleeve tee featuring the playful phrase 'Mommin Aint Easy' in bold, stylish lettering. Classic crew neckline and relaxed fit, perfect for comfortable, everyday wear.

Love Bug Apparel Mommin' Ain't Easy Short Sleeve T-Shirt - $34.99

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Two women wearing floral dresses, showcasing vibrant spring styles. Shop women's apparel.

Men's Apparel

Men's Accessories

Navy blue men's seersucker shorts with a 6-inch inseam, featuring a subtle textured stripe pattern, elastic waistband, and adjustable drawstring; shown worn by a model standing in a sandy coastal area near the ocean, capturing a relaxed, beachside vibe.

COASTNavy Seersucker 6 Inch Shorts - $49.99

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A man walking on a boardwalk in trendy men's clothing. Shop our men's apparel collection.

Kid's Apparel

Kid's Accessories

Featured Kid's Brands

Youth Dog Hat Short Sleeve T-Shirt

BurleboYouth Dog Hat Short Sleeve T-Shirt - $26.00

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Boy playing foosball in comfortable, stylish kids' apparel. Explore our kids' collection.

Home & Gifts

Gifts By Price

Trending Now

Touchland Velvet Peach hand sanitizer in a sleek, portable bottle with a fruity peach scent.

TouchlandVelvet Peach Power Mist Hydrating Hand Sanitizer - $10.00

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Placing YETI food storage containers into a YETI cooler, perfect for outdoor adventures. Shop home and gifts.

Shop By School

Shop All
47 Brand relaxed fit black t-shirt with large University of Georgia lettering and G logo.

47 Brand UGA Hot Corner Foundation Short Sleeve T-Shirt - $50.00

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Three people standing on bleachers, overlooking a football field. Shop the Collegiate HQ collection for fan favorite apparel and accessories.

T-Shirts

Featured T-Shirts Brands

Local Girl Sunset Short Sleeve T-Shirt in aqua. Featuring a Local Girl logo in vibrant gradient colors ranging from pink to orange, this 100% cotton t-shirt is perfect for all-day comfort.

Local Girl Outfitters Local Girl Sunset Short Sleeve T-Shirt - $30.00

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Two people talking to each other while wearing Southern Marsh t-shirts. Explore our full t-shirt assortment.

Simply Southern

Simply Southern Embroidered Bow hoodie.

Simply SouthernEmbroidered Bow Hoodie - $49.99

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simply southern product image of a young girl in a studio setting wearing a simply southern t-shirt and scallop detail shorts.

Simply SouthernYouth Scallop Shorts in Teal - $19.99

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Shop our Simply Southern collection - from t-shirts to sets, to men's apparel and accessories.

Drinkware & Accessories

Coolers & Accessories

Featured Drinkware Brands

Patriotic Rambler 26oz Chug Bottle

YETIPatriotic Rambler 26oz Chug Bottle - $40.00

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Shop YETI'S Newest Limited Edition Color from the Patriotic Collection.

Sale

sale
Slate Hemlock Hoodie

Slate Hemlock Hoodie

$30.00 $60.00
sale
Front view of a woman wearing mid-rise, medium-wash boyfriend jeans with a relaxed fit through the hips and thighs, fading on the thighs, light whiskering at the hips, and cuffed hems. Styled with a sleeveless top and sandals, against a neutral background.

Mid Rise Boyfriend Cuff Jeans

$32.50 $64.99
Spring Sale - Shop 50=75% off t-shirts, women's and men's apparel and accessories.

Women's Footwear

Men's Footwear

product shot of hey dude women's wendy crochet sneakers with hues of blue and teal.

Hey Dude Women's Wendy Cottage Crochet in Bay Blue - $64.99

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A woman sitting on steps, casually showing off her BIRKENSTOCK sandals, highlighting the design and comfort of the footwear. Shop our footwear collection for more styles.

Hats & Hair Accessories

Jewelry

Women's Handbags

Sunglasses & Eyewear Accessories

Wallets, Lanyards, & Keychains

Pet Accessories

Auto & Tech

Collegiate Accessories

A woman wearing various Teleties accessories, including hair ties and bracelets, showcasing the versatility and style of the products. Click now to find these styles and more in our Accessories collection.

Gifts

Gifts By Price

Warmies® Yellow Flower Pot Plush

Warmies® Yellow Flower Pot Plush - $29.99

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sunbum scalp and hair mist

Brands A–Z

Women's Featured Brands

Men's Featured Brands

Footwear Featured Brands

Accessories Featured Brands

Local Boy Outfitters

Local Boy Outfitters Wando swim trunks, color Tropical USA, Sizes S-XXL, 95% Nylon, 5% Elastane. The Tropical USA pattern has a navy blue background with shades of red, blue, and white creating a tropical floral pattern. These trunks feature a mesh liner, Elastic waistband with drawstring, two side pockets, and one back pocket with snap button closure. There is a small Local Boy Outfitters logo on the bottom left pant leg.

Local Boy OutfittersWando Swim Trunks - $45.00

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Light grey Local Boy t-shirt with a graphic on the back inspired by a well known, Southern mayonnaise brand.

Local Boy Outfitters Mayo Label Short Sleeve T-Shirt - $30.00

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A couple walking down a street, wearing clothing from Local Boy Outfitters, showcasing the relaxed and stylish lifestyle associated with the brand. Shop now to find these styles and more in our Local Boy Outfitters collection.

The Christmas Shop

Gifts By Price

Gifts By Recipient

two girls wrapping presents in front of a christmas tree

Pajamas For the Family

gifts sitting on a mantle and stockings hanging down from the fireplace

Find The Perfect Gift🎁

Men's

Women's

simply southern totes

Shop $39.99 Simply Southern Totes

Holideals - new deals every week from your favorite brands shop now
Tumbler Boot In Checkered Blue
Tumbler Boot In Checkered Blue
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The Darling EffectTumbler Boot In Checkered Blue $12.00
Tumbler Boot In Secret Garden Blue
Tumbler Boot In Secret Garden Blue
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The Darling EffectTumbler Boot In Secret Garden Blue $12.00
Tumbler Boot In Secret Garden Pink
Tumbler Boot In Secret Garden Pink
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The Darling EffectTumbler Boot In Secret Garden Pink $12.00
Tumbler Charm In Cherry
Tumbler Charm In Cherry
Tumbler Charm In Cherry
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The Darling EffectTumbler Charm In Cherry $9.99
Tumbler Charm In Cowgirl
Tumbler Charm In Cowgirl
Tumbler Charm In Cowgirl
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The Darling EffectTumbler Charm In Cowgirl $9.99
Tumbler Charm In Fruit Fusion
Tumbler Charm In Fruit Fusion
Tumbler Charm In Fruit Fusion
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The Darling EffectTumbler Charm In Fruit Fusion $9.99
Tumbler Charm In Glamour
Tumbler Charm In Glamour
Tumbler Charm In Glamour
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The Darling EffectTumbler Charm In Glamour $9.99
Tumbler Charm In Under The Sea
Tumbler Charm In Under The Sea
Tumbler Charm In Under The Sea
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The Darling EffectTumbler Charm In Under The Sea $9.99
Bouquet Beauty Purple 40oz Straw Set
Bouquet Beauty Purple 40oz Straw Set
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The Darling EffectBouquet Beauty Purple 40oz Straw Set $10.00
Bouquet Beauty Sage 40oz Straw Set
Bouquet Beauty Sage 40oz Straw Set
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The Darling EffectBouquet Beauty Sage 40oz Straw Set $10.00
Secret Garden Blue 40oz Straw Set
Secret Garden Blue 40oz Straw Set
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The Darling EffectSecret Garden Blue 40oz Straw Set $10.00
Secret Garden Pink 40oz Straw Set
Secret Garden Pink 40oz Straw Set
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The Darling EffectSecret Garden Pink 40oz Straw Set $10.00
Tumbler Lid Tag In Blushing Bows
Tumbler Lid Tag In Blushing Bows
Tumbler Lid Tag In Blushing Bows
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The Darling EffectTumbler Lid Tag In Blushing Bows $10.00
Tumbler Lid Tag In Books Stack
Tumbler Lid Tag In Books Stack
Tumbler Lid Tag In Books Stack
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The Darling EffectTumbler Lid Tag In Books Stack $10.00
Tumbler Lid Tag In Check Hot Pink
Tumbler Lid Tag In Check Hot Pink
Tumbler Lid Tag In Check Hot Pink
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The Darling EffectTumbler Lid Tag In Check Hot Pink $10.00
Tumbler Lid Tag In Mom
Tumbler Lid Tag In Mom
Tumbler Lid Tag In Mom
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The Darling EffectTumbler Lid Tag In Mom $10.00
Tumbler Lid Tag In Oh So Fancy Blue
Tumbler Lid Tag In Oh So Fancy Blue
Tumbler Lid Tag In Oh So Fancy Blue
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The Darling EffectTumbler Lid Tag In Oh So Fancy Blue $10.00
Tumbler Lid Tag In Secret Garden Blue
Tumbler Lid Tag In Secret Garden Blue
Tumbler Lid Tag In Secret Garden Blue
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The Darling EffectTumbler Lid Tag In Secret Garden Blue $10.00
Tumbler Lid Tag In Secret Garden Pink
Tumbler Lid Tag In Secret Garden Pink
Tumbler Lid Tag In Secret Garden Pink
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The Darling EffectTumbler Lid Tag In Secret Garden Pink $10.00
Sip Savvy Drink Sleeve in Blushing Bows
Sip Savvy Drink Sleeve in Blushing Bows
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The Darling EffectSip Savvy Drink Sleeve in Blushing Bows $9.99
Sip Savvy Drink Sleeve in Petal Parade Blue
Sip Savvy Drink Sleeve in Petal Parade Blue
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The Darling EffectSip Savvy Drink Sleeve in Petal Parade Blue $9.99
Sip Savvy Drink Sleeve in Petal Parade Pink
Sip Savvy Drink Sleeve in Petal Parade Pink
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The Darling EffectSip Savvy Drink Sleeve in Petal Parade Pink $9.99
Self Care Regular Can Cooler
Self Care Regular Can Cooler
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Love Bug ApparelSelf Care Regular Can Cooler $5.99
Self Care Slim Can Cooler
Self Care Slim Can Cooler
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Love Bug ApparelSelf Care Slim Can Cooler $5.99
OOO Slim Can Cooler
OOO Slim Can Cooler
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Love Bug ApparelOOO Slim Can Cooler $5.99
OOO Regular Can Cooler
OOO Regular Can Cooler
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Love Bug ApparelOOO Regular Can Cooler $5.99
Mama Drink Regular Can Cooler
Mama Drink Regular Can Cooler
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Love Bug ApparelMama Drink Regular Can Cooler $5.99
Delulu Regular Can Cooler
Delulu Regular Can Cooler
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Love Bug ApparelDelulu Regular Can Cooler $5.99
Delulu Slim Can Cooler
Delulu Slim Can Cooler
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Love Bug ApparelDelulu Slim Can Cooler $5.99
Just A Girl Regular Can Cooler
Just A Girl Regular Can Cooler
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Love Bug ApparelJust A Girl Regular Can Cooler $5.99
Just A Girl Slim Can Cooler
Just A Girl Slim Can Cooler
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Love Bug ApparelJust A Girl Slim Can Cooler $5.99
Era Magnetic Straw Cover in Cactus Flower
Era Magnetic Straw Cover in Cactus Flower
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BrumateEra Magnetic Straw Cover in Cactus Flower $9.99
Era Magnetic Straw Cover in Cherry Blossom
Era Magnetic Straw Cover in Cherry Blossom
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BrumateEra Magnetic Straw Cover in Cherry Blossom $9.99
online exclusive
Era Magnetic Straw Cover in Citrus Daisy
Era Magnetic Straw Cover in Citrus Daisy
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BrumateEra Magnetic Straw Cover in Citrus Daisy $9.99
Era Magnetic Straw Cover in Lavender
Era Magnetic Straw Cover in Lavender
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BrumateEra Magnetic Straw Cover in Lavender $9.99
Era Magnetic Straw Cover in Mint
Era Magnetic Straw Cover in Mint
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BrumateEra Magnetic Straw Cover in Mint $9.99
Stanley 40oz Quencher Replacement Lid in Clear
Stanley 40oz Quencher Replacement Lid in Clear
Stanley 40oz Quencher Replacement Lid in Clear
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StanleyStanley 40oz Quencher Replacement Lid in Clear $10.00
Stanley 20/30oz Quencher Replacement Lid in Clear
Stanley 20/30oz Quencher Replacement Lid in Clear
Stanley 20/30oz Quencher Replacement Lid in Clear
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StanleyStanley 20/30oz Quencher Replacement Lid in Clear $10.00
Ultramarine Magslider Replacement Kit
Ultramarine Magslider Replacement Kit
Ultramarine Magslider Replacement Kit
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YETIUltramarine Magslider Replacement Kit $10.00
Rambler 30/35oz Straw Lid
Rambler 30/35oz Straw Lid
Rambler 30/35oz Straw Lid
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YETIRambler 30/35oz Straw Lid $10.00
3 Pack Cowboy Hat Straw Toppers
3 Pack Cowboy Hat Straw Toppers
3 Pack Cowboy Hat Straw Toppers
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Queen's Designs3 Pack Cowboy Hat Straw Toppers $7.99
12oz Skinny Can Cooler in Howdy Y'all
12oz Skinny Can Cooler in Howdy Y'all
12oz Skinny Can Cooler in Howdy Y'all
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Swig12oz Skinny Can Cooler in Howdy Y'all $24.95
Can Coolie in Bits and Pieces
Can Coolie in Bits and Pieces
Can Coolie in Bits and Pieces
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SwigCan Coolie in Bits and Pieces $12.95
Can Coolie in Go Baby Go
Can Coolie in Go Baby Go
Can Coolie in Go Baby Go
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SwigCan Coolie in Go Baby Go $12.95
Can Coolie in Howdy Y'all
Can Coolie in Howdy Y'all
Can Coolie in Howdy Y'all
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SwigCan Coolie in Howdy Y'all $12.95
22oz Iced Cup Coolie in Cherry Pie
22oz Iced Cup Coolie in Cherry Pie
22oz Iced Cup Coolie in Cherry Pie
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Swig22oz Iced Cup Coolie in Cherry Pie $14.95
22oz Iced Cup Coolie in Checkmate
22oz Iced Cup Coolie in Checkmate
22oz Iced Cup Coolie in Checkmate
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Swig22oz Iced Cup Coolie in Checkmate $14.95
22oz Iced Cup Coolie in Fresh Cut
22oz Iced Cup Coolie in Fresh Cut
22oz Iced Cup Coolie in Fresh Cut
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Swig22oz Iced Cup Coolie in Fresh Cut $14.95

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