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New Arrivals

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Palmetto Moon Exclusives

State Pride Collections

Father and son walking along the beach in matching outfits, showcasing the latest new arrivals for the season.

Women's Apparel

Women's Accessories

Mommin Aint Easy Graphic T-Shirt – A soft cotton short-sleeve tee featuring the playful phrase 'Mommin Aint Easy' in bold, stylish lettering. Classic crew neckline and relaxed fit, perfect for comfortable, everyday wear.

Love Bug Apparel Mommin' Ain't Easy Short Sleeve T-Shirt - $34.99

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Two women wearing floral dresses, showcasing vibrant spring styles. Shop women's apparel.

Men's Apparel

Men's Accessories

Navy blue men's seersucker shorts with a 6-inch inseam, featuring a subtle textured stripe pattern, elastic waistband, and adjustable drawstring; shown worn by a model standing in a sandy coastal area near the ocean, capturing a relaxed, beachside vibe.

COASTNavy Seersucker 6 Inch Shorts - $49.99

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A man walking on a boardwalk in trendy men's clothing. Shop our men's apparel collection.

Kid's Apparel

Kid's Accessories

Featured Kid's Brands

Youth Dog Hat Short Sleeve T-Shirt

BurleboYouth Dog Hat Short Sleeve T-Shirt - $26.00

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Boy playing foosball in comfortable, stylish kids' apparel. Explore our kids' collection.

Home & Gifts

Gifts By Price

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Touchland Velvet Peach hand sanitizer in a sleek, portable bottle with a fruity peach scent.

TouchlandVelvet Peach Power Mist Hydrating Hand Sanitizer - $10.00

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Placing YETI food storage containers into a YETI cooler, perfect for outdoor adventures. Shop home and gifts.

Shop By School

Shop All
47 Brand relaxed fit black t-shirt with large University of Georgia lettering and G logo.

47 Brand UGA Hot Corner Foundation Short Sleeve T-Shirt - $50.00

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Three people standing on bleachers, overlooking a football field. Shop the Collegiate HQ collection for fan favorite apparel and accessories.

T-Shirts

Featured T-Shirts Brands

Local Girl Sunset Short Sleeve T-Shirt in aqua. Featuring a Local Girl logo in vibrant gradient colors ranging from pink to orange, this 100% cotton t-shirt is perfect for all-day comfort.

Local Girl Outfitters Local Girl Sunset Short Sleeve T-Shirt - $30.00

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Two people talking to each other while wearing Southern Marsh t-shirts. Explore our full t-shirt assortment.

Simply Southern

Simply Southern Embroidered Bow hoodie.

Simply SouthernEmbroidered Bow Hoodie - $49.99

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simply southern product image of a young girl in a studio setting wearing a simply southern t-shirt and scallop detail shorts.

Simply SouthernYouth Scallop Shorts in Teal - $19.99

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Shop our Simply Southern collection - from t-shirts to sets, to men's apparel and accessories.

Drinkware & Accessories

Coolers & Accessories

Featured Drinkware Brands

Stanley 40oz handled tumbler in Peach Whip Cabana, a pastel peach-colored stainless steel tumbler with a sturdy ergonomic handle, a clear lid, and a reusable straw.

StanleyThe 40oz Quencher H2.0 Flowstate™ Tumbler in Peach Whip Cabana - $45.00

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Woman holding a YETI Camino bag on her shoulder that is colorblock peach, orange, and yellow.

Sale

sale
Slate Hemlock Hoodie

Slate Hemlock Hoodie

$30.00 $60.00
sale
Front view of a woman wearing mid-rise, medium-wash boyfriend jeans with a relaxed fit through the hips and thighs, fading on the thighs, light whiskering at the hips, and cuffed hems. Styled with a sleeveless top and sandals, against a neutral background.

Mid Rise Boyfriend Cuff Jeans

$32.50 $64.99
Spring Sale - Shop 50=75% off t-shirts, women's and men's apparel and accessories.

Women's Footwear

Men's Footwear

product shot of hey dude women's wendy crochet sneakers with hues of blue and teal.

Hey Dude Women's Wendy Cottage Crochet in Bay Blue - $64.99

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A woman sitting on steps, casually showing off her BIRKENSTOCK sandals, highlighting the design and comfort of the footwear. Shop our footwear collection for more styles.

Hats & Hair Accessories

Jewelry

Women's Handbags

Sunglasses & Eyewear Accessories

Wallets, Lanyards, & Keychains

Pet Accessories

Auto & Tech

Collegiate Accessories

A woman wearing various Teleties accessories, including hair ties and bracelets, showcasing the versatility and style of the products. Click now to find these styles and more in our Accessories collection.

Gifts

Gifts By Price

Warmies® Yellow Flower Pot Plush

Warmies® Yellow Flower Pot Plush - $29.99

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sunbum scalp and hair mist

Brands A–Z

Women's Featured Brands

Men's Featured Brands

Footwear Featured Brands

Accessories Featured Brands

Local Boy Outfitters

Local Boy Outfitters Wando swim trunks, color Tropical USA, Sizes S-XXL, 95% Nylon, 5% Elastane. The Tropical USA pattern has a navy blue background with shades of red, blue, and white creating a tropical floral pattern. These trunks feature a mesh liner, Elastic waistband with drawstring, two side pockets, and one back pocket with snap button closure. There is a small Local Boy Outfitters logo on the bottom left pant leg.

Local Boy OutfittersWando Swim Trunks - $45.00

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Light grey Local Boy t-shirt with a graphic on the back inspired by a well known, Southern mayonnaise brand.

Local Boy Outfitters Mayo Label Short Sleeve T-Shirt - $30.00

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A couple walking down a street, wearing clothing from Local Boy Outfitters, showcasing the relaxed and stylish lifestyle associated with the brand. Shop now to find these styles and more in our Local Boy Outfitters collection.

The Christmas Shop

Gifts By Price

Gifts By Recipient

two girls wrapping presents in front of a christmas tree

Pajamas For the Family

gifts sitting on a mantle and stockings hanging down from the fireplace

Find The Perfect Gift🎁

Men's

Women's

simply southern totes

Shop $39.99 Simply Southern Totes

Holideals - new deals every week from your favorite brands shop now
best seller
Old School Camo Wrist Lanyard
Old School Camo Wrist Lanyard
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Local Boy OutfittersOld School Camo Wrist Lanyard $9.00
best seller
Localflage Wrist Lanyard
Localflage Wrist Lanyard
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Local Boy OutfittersLocalflage Wrist Lanyard $9.00
best seller
Mossy Oak Bottomland Camo Wrist Lanyard
Mossy Oak Bottomland Camo Wrist Lanyard
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Local Boy OutfittersMossy Oak Bottomland Camo Wrist Lanyard $9.00
Navy Dog Wrist Lanyard
Navy Dog Wrist Lanyard
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Local Boy OutfittersNavy Dog Wrist Lanyard $9.00
Brown Logo Wrist Lanyard
Brown Logo Wrist Lanyard
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Local Boy OutfittersBrown Logo Wrist Lanyard $9.00
Old School Plate Wrist Lanyard
Old School Plate Wrist Lanyard
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Local Boy OutfittersOld School Plate Wrist Lanyard $9.00
Americana Wrist Lanyard
Americana Wrist Lanyard
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Local Boy OutfittersAmericana Wrist Lanyard $9.00
Ducks Keychain
Ducks Keychain
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ZEP-PRODucks Keychain $7.99
USC Gamecock Key Fob
USC Gamecock Key Fob
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ZEP-PROUSC Gamecock Key Fob $7.99
Palmetto Dog Key Fob
Palmetto Dog Key Fob
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ZEP-PROPalmetto Dog Key Fob $7.99
University of Georgia Key Fob in Black/Red
University of Georgia Key Fob in Black/Red
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ZEP-PROUniversity of Georgia Key Fob in Black/Red $7.99
Palm Concho Leather Key Fob
Palm Concho Leather Key Fob
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ZEP-PROPalm Concho Leather Key Fob $12.99
Clemson Concho Ribbon Leather Key Fob
Clemson Concho Ribbon Leather Key Fob
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ZEP-PROClemson Concho Ribbon Leather Key Fob $12.99
Flag Concho Leather Keychain
Flag Concho Leather Keychain
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ZEP-PROFlag Concho Leather Keychain $12.99
University of Georgia Key Fob in Red/Black
University of Georgia Key Fob in Red/Black
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ZEP-PROUniversity of Georgia Key Fob in Red/Black $7.99
Bourbon Ribbon Key Fob
Bourbon Ribbon Key Fob
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ZEP-PROBourbon Ribbon Key Fob $7.99
Tennessee T Ribbon Key Fob
Tennessee T Ribbon Key Fob
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ZEP-PROTennessee T Ribbon Key Fob $7.99
Red Tri-Star Keychain
Red Tri-Star Keychain
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ZEP-PRORed Tri-Star Keychain $7.99
UT Checkered Ribbon Key Fob
UT Checkered Ribbon Key Fob
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ZEP-PROUT Checkered Ribbon Key Fob $7.99
UF Concho Ribbon Leather Key Fob
UF Concho Ribbon Leather Key Fob
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ZEP-PROUF Concho Ribbon Leather Key Fob $12.99
Clemson Tiger Paw Key Fob
Clemson Tiger Paw Key Fob
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ZEP-PROClemson Tiger Paw Key Fob $7.99
USC Concho Ribbon Leather Key Fob
USC Concho Ribbon Leather Key Fob
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ZEP-PROUSC Concho Ribbon Leather Key Fob $12.99
Clemson Stripe Ribbon with Leather Paw Key Fob
Clemson Stripe Ribbon with Leather Paw Key Fob
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ZEP-PROClemson Stripe Ribbon with Leather Paw Key Fob $12.99
Georgia Flag Key Fob
Georgia Flag Key Fob
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ZEP-PROGeorgia Flag Key Fob $7.99
UT Concho Ribbon Leather Key Fob
UT Concho Ribbon Leather Key Fob
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ZEP-PROUT Concho Ribbon Leather Key Fob $12.99
Florida Gators Ribbon Key Fob
Florida Gators Ribbon Key Fob
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ZEP-PROFlorida Gators Ribbon Key Fob $12.99
Beer Can Ribbon Keychain
Beer Can Ribbon Keychain
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ZEP-PROBeer Can Ribbon Keychain $7.99
Jolly Roger Ribbon Key Fob
Jolly Roger Ribbon Key Fob
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ZEP-PROJolly Roger Ribbon Key Fob $7.99

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