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New Arrivals

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Palmetto Moon Exclusives

State Pride Collections

Father and son walking along the beach in matching outfits, showcasing the latest new arrivals for the season.

Women's Apparel

Women's Accessories

Mommin Aint Easy Graphic T-Shirt – A soft cotton short-sleeve tee featuring the playful phrase 'Mommin Aint Easy' in bold, stylish lettering. Classic crew neckline and relaxed fit, perfect for comfortable, everyday wear.

Love Bug Apparel Mommin' Ain't Easy Short Sleeve T-Shirt - $34.99

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Two women wearing floral dresses, showcasing vibrant spring styles. Shop women's apparel.

Men's Apparel

Men's Accessories

Navy blue men's seersucker shorts with a 6-inch inseam, featuring a subtle textured stripe pattern, elastic waistband, and adjustable drawstring; shown worn by a model standing in a sandy coastal area near the ocean, capturing a relaxed, beachside vibe.

COASTNavy Seersucker 6 Inch Shorts - $49.99

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A man walking on a boardwalk in trendy men's clothing. Shop our men's apparel collection.

Kid's Apparel

Kid's Accessories

Featured Kid's Brands

Youth Dog Hat Short Sleeve T-Shirt

BurleboYouth Dog Hat Short Sleeve T-Shirt - $26.00

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Boy playing foosball in comfortable, stylish kids' apparel. Explore our kids' collection.

Home & Gifts

Gifts By Price

Trending Now

Touchland Velvet Peach hand sanitizer in a sleek, portable bottle with a fruity peach scent.

TouchlandVelvet Peach Power Mist Hydrating Hand Sanitizer - $10.00

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Placing YETI food storage containers into a YETI cooler, perfect for outdoor adventures. Shop home and gifts.

Shop By School

Shop All
47 Brand relaxed fit black t-shirt with large University of Georgia lettering and G logo.

47 Brand UGA Hot Corner Foundation Short Sleeve T-Shirt - $50.00

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Three people standing on bleachers, overlooking a football field. Shop the Collegiate HQ collection for fan favorite apparel and accessories.

T-Shirts

Featured T-Shirts Brands

Local Girl Sunset Short Sleeve T-Shirt in aqua. Featuring a Local Girl logo in vibrant gradient colors ranging from pink to orange, this 100% cotton t-shirt is perfect for all-day comfort.

Local Girl Outfitters Local Girl Sunset Short Sleeve T-Shirt - $30.00

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Two people talking to each other while wearing Southern Marsh t-shirts. Explore our full t-shirt assortment.

Simply Southern

Simply Southern Embroidered Bow hoodie.

Simply SouthernEmbroidered Bow Hoodie - $49.99

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simply southern product image of a young girl in a studio setting wearing a simply southern t-shirt and scallop detail shorts.

Simply SouthernYouth Scallop Shorts in Teal - $19.99

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Shop our Simply Southern collection - from t-shirts to sets, to men's apparel and accessories.

Drinkware & Accessories

Coolers & Accessories

Featured Drinkware Brands

Patriotic Rambler 26oz Chug Bottle

YETIPatriotic Rambler 26oz Chug Bottle - $40.00

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Shop YETI'S Newest Limited Edition Color from the Patriotic Collection.

Sale

sale
Slate Hemlock Hoodie

Slate Hemlock Hoodie

$30.00 $60.00
sale
Front view of a woman wearing mid-rise, medium-wash boyfriend jeans with a relaxed fit through the hips and thighs, fading on the thighs, light whiskering at the hips, and cuffed hems. Styled with a sleeveless top and sandals, against a neutral background.

Mid Rise Boyfriend Cuff Jeans

$32.50 $64.99
Spring Sale - Shop 50=75% off t-shirts, women's and men's apparel and accessories.

Women's Footwear

Men's Footwear

product shot of hey dude women's wendy crochet sneakers with hues of blue and teal.

Hey Dude Women's Wendy Cottage Crochet in Bay Blue - $64.99

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A woman sitting on steps, casually showing off her BIRKENSTOCK sandals, highlighting the design and comfort of the footwear. Shop our footwear collection for more styles.

Hats & Hair Accessories

Jewelry

Women's Handbags

Sunglasses & Eyewear Accessories

Wallets, Lanyards, & Keychains

Pet Accessories

Auto & Tech

Collegiate Accessories

A woman wearing various Teleties accessories, including hair ties and bracelets, showcasing the versatility and style of the products. Click now to find these styles and more in our Accessories collection.

Gifts

Gifts By Price

Warmies® Yellow Flower Pot Plush

Warmies® Yellow Flower Pot Plush - $29.99

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sunbum scalp and hair mist

Brands A–Z

Women's Featured Brands

Men's Featured Brands

Footwear Featured Brands

Accessories Featured Brands

Local Boy Outfitters

Local Boy Outfitters Wando swim trunks, color Tropical USA, Sizes S-XXL, 95% Nylon, 5% Elastane. The Tropical USA pattern has a navy blue background with shades of red, blue, and white creating a tropical floral pattern. These trunks feature a mesh liner, Elastic waistband with drawstring, two side pockets, and one back pocket with snap button closure. There is a small Local Boy Outfitters logo on the bottom left pant leg.

Local Boy OutfittersWando Swim Trunks - $45.00

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Light grey Local Boy t-shirt with a graphic on the back inspired by a well known, Southern mayonnaise brand.

Local Boy Outfitters Mayo Label Short Sleeve T-Shirt - $30.00

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A couple walking down a street, wearing clothing from Local Boy Outfitters, showcasing the relaxed and stylish lifestyle associated with the brand. Shop now to find these styles and more in our Local Boy Outfitters collection.

The Christmas Shop

Gifts By Price

Gifts By Recipient

two girls wrapping presents in front of a christmas tree

Pajamas For the Family

gifts sitting on a mantle and stockings hanging down from the fireplace

Find The Perfect Gift🎁

Men's

Women's

simply southern totes

Shop $39.99 Simply Southern Totes

Holideals - new deals every week from your favorite brands shop now
All Things Mama
All Things Mama
Top Gifts For Mom
Top Gifts For Mom
The Pamper Bar
The Pamper Bar
Gifts By Price
Gifts By Price
Women's Arizona Suede Leather Sandals in Taupe
Women's Arizona Suede Leather Sandals in Taupe
Women's Arizona Suede Leather Sandals in Taupe
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BIRKENSTOCKWomen's Arizona Suede Leather Sandals in Taupe $135.00
Women's Arizona Birkibuc Sandals in Mocha
Women's Arizona Birkibuc Sandals in Mocha
Women's Arizona Birkibuc Sandals in Mocha
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BIRKENSTOCKWomen's Arizona Birkibuc Sandals in Mocha $115.00
Ladies Flirty Braidy Single Layer Premier Leather Sandal
Ladies Flirty Braidy Single Layer Premier Leather Sandal
Ladies Flirty Braidy Single Layer Premier Leather Sandal
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Rainbow SandalsLadies Flirty Braidy Single Layer Premier Leather Sandal $60.99
Sierra Brown eXpresso Dark Brown
Double Strap Buckle Platform Sandal in Gold
Double Strap Buckle Platform Sandal in Gold
Double Strap Buckle Platform Sandal in Gold
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Simply SouthernDouble Strap Buckle Platform Sandal in Gold $39.99
best seller
Women's High Waisted Volley Shorts in Localflage Bluff
Women's High Waisted Volley Shorts in Localflage Bluff
Women's High Waisted Volley Shorts in Localflage Bluff
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Local Girl OutfittersWomen's High Waisted Volley Shorts in Localflage Bluff $35.00
best seller
Women's High Waisted Volley Shorts in Localflage Coast
Women's High Waisted Volley Shorts in Localflage Coast
Women's High Waisted Volley Shorts in Localflage Coast
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Local Girl OutfittersWomen's High Waisted Volley Shorts in Localflage Coast $35.00
best seller
Women's High Waisted Volley Shorts in Blush
Women's High Waisted Volley Shorts in Blush
Women's High Waisted Volley Shorts in Blush
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Local Girl OutfittersWomen's High Waisted Volley Shorts in Blush $35.00
best seller
Women's Volley Shorts in Localflage Coast
Women's Volley Shorts in Localflage Coast
Women's Volley Shorts in Localflage Coast
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Local Girl OutfittersWomen's Volley Shorts in Localflage Coast $35.00
Wranglin' Feral Children Short Sleeve T-Shirt
Wranglin' Feral Children Short Sleeve T-Shirt
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Love Bug ApparelWranglin' Feral Children Short Sleeve T-Shirt $34.99
Polka Dot Mama Short Sleeve T-Shirt
Polka Dot Mama Short Sleeve T-Shirt
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Dash ForwardPolka Dot Mama Short Sleeve T-Shirt $34.99
Going For The I Have Kids Look Short Sleeve T-Shirt
Going For The I Have Kids Look Short Sleeve T-Shirt
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Dash ForwardGoing For The I Have Kids Look Short Sleeve T-Shirt $34.99
Mama Puff Arch Short Sleeve T-Shirt
Mama Puff Arch Short Sleeve T-Shirt
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Love Bug ApparelMama Puff Arch Short Sleeve T-Shirt $34.99
best seller
Local Girl Heather Blend Hoodie in Light Pink
Local Girl Heather Blend Hoodie in Light Pink
Local Girl Heather Blend Hoodie in Light Pink
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Local Girl OutfittersLocal Girl Heather Blend Hoodie in Light Pink $50.00
Local Girl Heather Blend Hoodie in Mint
Local Girl Heather Blend Hoodie in Mint
Local Girl Heather Blend Hoodie in Mint
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Local Girl OutfittersLocal Girl Heather Blend Hoodie in Mint $50.00
best seller
Tiered Dress with Adjustable Bow Tie Straps
Tiered Dress with Adjustable Bow Tie Straps
Tiered Dress with Adjustable Bow Tie Straps
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Black
Pink
Coral
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Double ZeroTiered Dress with Adjustable Bow Tie Straps $39.99
Black Pink Coral
Button-Up Floral Dress
Button-Up Floral Dress
Button-Up Floral Dress
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Blush
Blue
Natural
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Very JButton-Up Floral Dress $44.99
Blush Blue Natural
new arrival
Short Sleeve Corset Mini Dress
Short Sleeve Corset Mini Dress
Short Sleeve Corset Mini Dress
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Mint
Pink
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Blu PepperShort Sleeve Corset Mini Dress $39.99
Mint Pink
new arrival
Pastel Floral Keyhole Maxi Dress
Pastel Floral Keyhole Maxi Dress
Pastel Floral Keyhole Maxi Dress
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AngiePastel Floral Keyhole Maxi Dress $49.99
30oz Era Handled Tumbler in Cherry Blossom
30oz Era Handled Tumbler in Cherry Blossom
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Brumate30oz Era Handled Tumbler in Cherry Blossom $42.99
40oz Era Handled Tumbler in Cactus Flower
40oz Era Handled Tumbler in Cactus Flower
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Brumate40oz Era Handled Tumbler in Cactus Flower $47.99
40oz Era Handled Tumbler in Cherry Blossom
40oz Era Handled Tumbler in Cherry Blossom
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Brumate40oz Era Handled Tumbler in Cherry Blossom $47.99
30oz Era Handled Tumbler in Cactus Flower
30oz Era Handled Tumbler in Cactus Flower
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Brumate30oz Era Handled Tumbler in Cactus Flower $42.99
Original Bogg Bag in Watermelon Shimmer
Original Bogg Bag in Watermelon Shimmer
Original Bogg Bag in Watermelon Shimmer
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Bogg BagOriginal Bogg Bag in Watermelon Shimmer $100.00
Original Bogg Bag in Blue Skies
Original Bogg Bag in Blue Skies
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Bogg BagOriginal Bogg Bag in Blue Skies $90.00
Baby Bogg Bag in Watermelon Shimmer
Baby Bogg Bag in Watermelon Shimmer
Baby Bogg Bag in Watermelon Shimmer
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Bogg BagBaby Bogg Bag in Watermelon Shimmer $80.00
Baby Bogg Bag in Coconut Shimmer
Baby Bogg Bag in Coconut Shimmer
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Bogg BagBaby Bogg Bag in Coconut Shimmer $80.00
Women's Arizona Leather Big Buckle Sandals in Sandcastle
Women's Arizona Leather Big Buckle Sandals in Sandcastle
Women's Arizona Leather Big Buckle Sandals in Sandcastle
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BIRKENSTOCKWomen's Arizona Leather Big Buckle Sandals in Sandcastle $170.00
Women's Arizona Leather Big Buckle Sandals in Cognac
Women's Arizona Leather Big Buckle Sandals in Cognac
Women's Arizona Leather Big Buckle Sandals in Cognac
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BIRKENSTOCKWomen's Arizona Leather Big Buckle Sandals in Cognac $170.00
Women's Gizeh Oiled Leather Big Buckle Sandals in Cognac
Women's Gizeh Oiled Leather Big Buckle Sandals in Cognac
Women's Gizeh Oiled Leather Big Buckle Sandals in Cognac
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BIRKENSTOCKWomen's Gizeh Oiled Leather Big Buckle Sandals in Cognac $160.00
Women's Arizona Oiled Leather Big Buckle Sandals in Cognac
Women's Arizona Oiled Leather Big Buckle Sandals in Cognac
Women's Arizona Oiled Leather Big Buckle Sandals in Cognac
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BIRKENSTOCKWomen's Arizona Oiled Leather Big Buckle Sandals in Cognac $170.00
FP Movement Hot Shot Mini Dress in Pistachio
FP Movement Hot Shot Mini Dress in Pistachio
FP Movement Hot Shot Mini Dress in Pistachio
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FP MovementFP Movement Hot Shot Mini Dress in Pistachio $60.00
FP Movement Hot Shot Mini Dress in Mocha
FP Movement Hot Shot Mini Dress in Mocha
FP Movement Hot Shot Mini Dress in Mocha
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FP MovementFP Movement Hot Shot Mini Dress in Mocha $60.00
new arrival
FP Movement Hot Shot Mini Dress in Pastel Peach
FP Movement Hot Shot Mini Dress in Pastel Peach
FP Movement Hot Shot Mini Dress in Pastel Peach
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FP MovementFP Movement Hot Shot Mini Dress in Pastel Peach $60.00
FP Movement Hot Shot Mini Dress
FP Movement Hot Shot Mini Dress
FP Movement Hot Shot Mini Dress
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Color
Black
Hot Pink
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FP MovementFP Movement Hot Shot Mini Dress $60.00
Black Hot Pink
Duck Camo Filled Mama Short Sleeve T-Shirt
Duck Camo Filled Mama Short Sleeve T-Shirt
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Dash ForwardDuck Camo Filled Mama Short Sleeve T-Shirt $34.99
Mother Hustler Short Sleeve T-Shirt
Mother Hustler Short Sleeve T-Shirt
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Love Bug ApparelMother Hustler Short Sleeve T-Shirt $34.99
Mama Dainty Flowers Short Sleeve T-Shirt
Mama Dainty Flowers Short Sleeve T-Shirt
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Love Bug ApparelMama Dainty Flowers Short Sleeve T-Shirt $34.99
Feral Moms Club Short Sleeve T-Shirt
Feral Moms Club Short Sleeve T-Shirt
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Dash ForwardFeral Moms Club Short Sleeve T-Shirt $34.99
Luxe Lounge Cropped Crewneck Sweatshirt
Luxe Lounge Cropped Crewneck Sweatshirt
Luxe Lounge Cropped Crewneck Sweatshirt
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Blue
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Olive
Taupe
Coral
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Jolie ClothingLuxe Lounge Cropped Crewneck Sweatshirt $39.99
Blue Blush Black Olive +2
Tulip Fields Pajama Button Up Shirt
Tulip Fields Pajama Button Up Shirt
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The Royal StandardTulip Fields Pajama Button Up Shirt $21.99
Tulip Fields Pajama Shorts
Tulip Fields Pajama Shorts
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The Royal StandardTulip Fields Pajama Shorts $19.99
Tulip Fields Pajama Pants
Tulip Fields Pajama Pants
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The Royal StandardTulip Fields Pajama Pants $21.99
Janey Stripe Pajama Button Up Shirt
Janey Stripe Pajama Button Up Shirt
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The Royal StandardJaney Stripe Pajama Button Up Shirt $21.99
new arrival
V-Neck Smocked Waist Dress
V-Neck Smocked Waist Dress
V-Neck Smocked Waist Dress
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Mint
Pink
Kiwi
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Blu PepperV-Neck Smocked Waist Dress $39.99
Mint Pink Kiwi
new arrival
Blue and Orange Floral Keyhole Maxi Dress
Blue and Orange Floral Keyhole Maxi Dress
Blue and Orange Floral Keyhole Maxi Dress
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AngieBlue and Orange Floral Keyhole Maxi Dress $49.99
new arrival
Blue Floral Smocked Hi-Low Maxi Dress
Blue Floral Smocked Hi-Low Maxi Dress
Blue Floral Smocked Hi-Low Maxi Dress
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AngieBlue Floral Smocked Hi-Low Maxi Dress $49.99
new arrival
Flutter Sleeve Mini Dress
Flutter Sleeve Mini Dress
Flutter Sleeve Mini Dress
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Double ZeroFlutter Sleeve Mini Dress $39.99
FP Movement Get Your Flirt On Shorts
FP Movement Get Your Flirt On Shorts
FP Movement Get Your Flirt On Shorts
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Color
Sagestone
Clove
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FP MovementFP Movement Get Your Flirt On Shorts $40.00
Sagestone Clove

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