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New Arrivals

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Palmetto Moon Exclusives

State Pride Collections

Father and son walking along the beach in matching outfits, showcasing the latest new arrivals for the season.

Women's Apparel

Women's Accessories

Mommin Aint Easy Graphic T-Shirt – A soft cotton short-sleeve tee featuring the playful phrase 'Mommin Aint Easy' in bold, stylish lettering. Classic crew neckline and relaxed fit, perfect for comfortable, everyday wear.

Love Bug Apparel Mommin' Ain't Easy Short Sleeve T-Shirt - $34.99

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Two women wearing floral dresses, showcasing vibrant spring styles. Shop women's apparel.

Men's Apparel

Men's Accessories

Navy blue men's seersucker shorts with a 6-inch inseam, featuring a subtle textured stripe pattern, elastic waistband, and adjustable drawstring; shown worn by a model standing in a sandy coastal area near the ocean, capturing a relaxed, beachside vibe.

COASTNavy Seersucker 6 Inch Shorts - $49.99

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A man walking on a boardwalk in trendy men's clothing. Shop our men's apparel collection.

Kid's Apparel

Kid's Accessories

Featured Kid's Brands

Youth Dog Hat Short Sleeve T-Shirt

BurleboYouth Dog Hat Short Sleeve T-Shirt - $26.00

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Boy playing foosball in comfortable, stylish kids' apparel. Explore our kids' collection.

Home & Gifts

Gifts By Price

Trending Now

Touchland Velvet Peach hand sanitizer in a sleek, portable bottle with a fruity peach scent.

TouchlandVelvet Peach Power Mist Hydrating Hand Sanitizer - $10.00

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Placing YETI food storage containers into a YETI cooler, perfect for outdoor adventures. Shop home and gifts.

Shop By School

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47 Brand relaxed fit black t-shirt with large University of Georgia lettering and G logo.

47 Brand UGA Hot Corner Foundation Short Sleeve T-Shirt - $50.00

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Three people standing on bleachers, overlooking a football field. Shop the Collegiate HQ collection for fan favorite apparel and accessories.

T-Shirts

Featured T-Shirts Brands

Local Girl Sunset Short Sleeve T-Shirt in aqua. Featuring a Local Girl logo in vibrant gradient colors ranging from pink to orange, this 100% cotton t-shirt is perfect for all-day comfort.

Local Girl Outfitters Local Girl Sunset Short Sleeve T-Shirt - $30.00

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Two people talking to each other while wearing Southern Marsh t-shirts. Explore our full t-shirt assortment.

Simply Southern

Simply Southern Embroidered Bow hoodie.

Simply SouthernEmbroidered Bow Hoodie - $49.99

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simply southern product image of a young girl in a studio setting wearing a simply southern t-shirt and scallop detail shorts.

Simply SouthernYouth Scallop Shorts in Teal - $19.99

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Shop our Simply Southern collection - from t-shirts to sets, to men's apparel and accessories.

Drinkware & Accessories

Coolers & Accessories

Featured Drinkware Brands

Patriotic Rambler 26oz Chug Bottle

YETIPatriotic Rambler 26oz Chug Bottle - $40.00

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Shop YETI'S Newest Limited Edition Color from the Patriotic Collection.

Sale

sale
Slate Hemlock Hoodie

Slate Hemlock Hoodie

$30.00 $60.00
sale
Front view of a woman wearing mid-rise, medium-wash boyfriend jeans with a relaxed fit through the hips and thighs, fading on the thighs, light whiskering at the hips, and cuffed hems. Styled with a sleeveless top and sandals, against a neutral background.

Mid Rise Boyfriend Cuff Jeans

$32.50 $64.99
Spring Sale - Shop 50=75% off t-shirts, women's and men's apparel and accessories.

Women's Footwear

Men's Footwear

product shot of hey dude women's wendy crochet sneakers with hues of blue and teal.

Hey Dude Women's Wendy Cottage Crochet in Bay Blue - $64.99

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A woman sitting on steps, casually showing off her BIRKENSTOCK sandals, highlighting the design and comfort of the footwear. Shop our footwear collection for more styles.

Hats & Hair Accessories

Jewelry

Women's Handbags

Sunglasses & Eyewear Accessories

Wallets, Lanyards, & Keychains

Pet Accessories

Auto & Tech

Collegiate Accessories

A woman wearing various Teleties accessories, including hair ties and bracelets, showcasing the versatility and style of the products. Click now to find these styles and more in our Accessories collection.

Gifts

Gifts By Price

Warmies® Yellow Flower Pot Plush

Warmies® Yellow Flower Pot Plush - $29.99

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sunbum scalp and hair mist

Brands A–Z

Women's Featured Brands

Men's Featured Brands

Footwear Featured Brands

Accessories Featured Brands

Local Boy Outfitters

Local Boy Outfitters Wando swim trunks, color Tropical USA, Sizes S-XXL, 95% Nylon, 5% Elastane. The Tropical USA pattern has a navy blue background with shades of red, blue, and white creating a tropical floral pattern. These trunks feature a mesh liner, Elastic waistband with drawstring, two side pockets, and one back pocket with snap button closure. There is a small Local Boy Outfitters logo on the bottom left pant leg.

Local Boy OutfittersWando Swim Trunks - $45.00

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Light grey Local Boy t-shirt with a graphic on the back inspired by a well known, Southern mayonnaise brand.

Local Boy Outfitters Mayo Label Short Sleeve T-Shirt - $30.00

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A couple walking down a street, wearing clothing from Local Boy Outfitters, showcasing the relaxed and stylish lifestyle associated with the brand. Shop now to find these styles and more in our Local Boy Outfitters collection.

The Christmas Shop

Gifts By Price

Gifts By Recipient

two girls wrapping presents in front of a christmas tree

Pajamas For the Family

gifts sitting on a mantle and stockings hanging down from the fireplace

Find The Perfect Gift🎁

Men's

Women's

simply southern totes

Shop $39.99 Simply Southern Totes

Holideals - new deals every week from your favorite brands shop now

New Arrivals

Men's New Arrivals
Men's New Arrivals
Women's New Arrivals
Women's New Arrivals
Kid's New Arrivals
Kid's New Arrivals
Drinkware New Arrivals
Drinkware New Arrivals
new arrival
Destroyed Denim Shorts
Destroyed Denim Shorts
Destroyed Denim Shorts
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Saige by Special ADestroyed Denim Shorts $64.99
new arrival
Clemson Emmett 47 Hitch
Clemson Emmett 47 Hitch
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47 BrandClemson Emmett 47 Hitch $38.00
new arrival
Clemson Rustic 47 Hitch
Clemson Rustic 47 Hitch
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47 BrandClemson Rustic 47 Hitch $38.00
new arrival
Anything Is Possible Short Sleeve T-Shirt
Anything Is Possible Short Sleeve T-Shirt
Anything Is Possible Short Sleeve T-Shirt
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Simply SouthernAnything Is Possible Short Sleeve T-Shirt $17.99
new arrival
Dog and Teddy T-Shirt
Dog and Teddy T-Shirt
Dog and Teddy T-Shirt
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Simply SouthernDog and Teddy T-Shirt $17.99
new arrival
Dog Liberty Short Sleeve T-Shirt
Dog Liberty Short Sleeve T-Shirt
Dog Liberty Short Sleeve T-Shirt
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Simply SouthernDog Liberty Short Sleeve T-Shirt $17.99
new arrival
American Honey Short Sleeve T-Shirt
American Honey Short Sleeve T-Shirt
American Honey Short Sleeve T-Shirt
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Simply SouthernAmerican Honey Short Sleeve T-Shirt $17.99
new arrival
Women's Scallop Athletic Shorts - Blossom
Women's Scallop Athletic Shorts - Blossom
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Blossom
Cobalt
Coral
Teal
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Simply SouthernWomen's Scallop Athletic Shorts - Blossom $34.99
Blossom Cobalt Coral Teal
new arrival
Women's Scallop Athletic Shorts - Cobalt
Women's Scallop Athletic Shorts - Cobalt
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Blossom
Cobalt
Coral
Teal
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Simply SouthernWomen's Scallop Athletic Shorts - Cobalt $34.99
Blossom Cobalt Coral Teal
new arrival
Women's Scallop Athletic Shorts - Coral
Women's Scallop Athletic Shorts - Coral
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Blossom
Cobalt
Coral
Teal
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Simply SouthernWomen's Scallop Athletic Shorts - Coral $34.99
Blossom Cobalt Coral Teal
new arrival
Women's Scallop Athletic Shorts - Teal
Women's Scallop Athletic Shorts - Teal
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Blossom
Cobalt
Coral
Teal
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Simply SouthernWomen's Scallop Athletic Shorts - Teal $34.99
Blossom Cobalt Coral Teal
new arrival
Good Energy Is Contagious Short Sleeve T-Shirt
Good Energy Is Contagious Short Sleeve T-Shirt
Good Energy Is Contagious Short Sleeve T-Shirt
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Simply SouthernGood Energy Is Contagious Short Sleeve T-Shirt $17.99
new arrival
Terry Crop Hoodie - Aqua
Terry Crop Hoodie - Aqua
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Aqua
Blush
Pool
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Simply SouthernTerry Crop Hoodie - Aqua $49.99
Aqua Blush Pool
new arrival
Terry Crop Hoodie - Blush
Terry Crop Hoodie - Blush
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Aqua
Blush
Pool
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Simply SouthernTerry Crop Hoodie - Blush $49.99
Aqua Blush Pool
new arrival
Terry Crop Hoodie - Pool
Terry Crop Hoodie - Pool
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Aqua
Blush
Pool
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Simply SouthernTerry Crop Hoodie - Pool $49.99
Aqua Blush Pool
new arrival
Sparkle Bow Freshie
Sparkle Bow Freshie
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Funky FreshiesSparkle Bow Freshie $12.99
new arrival
Clyde Featherston Vol 1 Short Sleeve T-Shirt
Clyde Featherston Vol 1 Short Sleeve T-Shirt
Clyde Featherston Vol 1 Short Sleeve T-Shirt
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Combat WaterfowlClyde Featherston Vol 1 Short Sleeve T-Shirt $34.99
new arrival
Fowl Capone Short Sleeve T-Shirt
Fowl Capone Short Sleeve T-Shirt
Fowl Capone Short Sleeve T-Shirt
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Combat WaterfowlFowl Capone Short Sleeve T-Shirt $34.99
new arrival
30oz Mega Mug in Mahjong
30oz Mega Mug in Mahjong
30oz Mega Mug in Mahjong
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Swig30oz Mega Mug in Mahjong $44.95
new arrival
30oz Mega Mug in Miss Independence
30oz Mega Mug in Miss Independence
30oz Mega Mug in Miss Independence
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Swig30oz Mega Mug in Miss Independence $44.95
new arrival
Stemless Wine Tumbler 12oz in Teacher Life
Stemless Wine Tumbler 12oz in Teacher Life
Stemless Wine Tumbler 12oz in Teacher Life
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SwigStemless Wine Tumbler 12oz in Teacher Life $31.95
new arrival
Stemless Wine Tumbler 12oz in Mahjong
Stemless Wine Tumbler 12oz in Mahjong
Stemless Wine Tumbler 12oz in Mahjong
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SwigStemless Wine Tumbler 12oz in Mahjong $31.95
new arrival
Stemless Wine Tumbler 12oz in Garden Party
Stemless Wine Tumbler 12oz in Garden Party
Stemless Wine Tumbler 12oz in Garden Party
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SwigStemless Wine Tumbler 12oz in Garden Party $31.95
new arrival
Kentucky Rustic 47 Hitch
Kentucky Rustic 47 Hitch
Kentucky Rustic 47 Hitch
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47 BrandKentucky Rustic 47 Hitch $38.00
new arrival
6oz Stemless Wine Flute in Make A Wish
6oz Stemless Wine Flute in Make A Wish
6oz Stemless Wine Flute in Make A Wish
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Swig6oz Stemless Wine Flute in Make A Wish $24.95
new arrival
Kentucky Rustic 47 Hitch Hat
Kentucky Rustic 47 Hitch Hat
Kentucky Rustic 47 Hitch Hat
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47 BrandKentucky Rustic 47 Hitch Hat $38.00
new arrival
SEC Victory Bottles Short Sleeve T-Shirt
SEC Victory Bottles Short Sleeve T-Shirt
SEC Victory Bottles Short Sleeve T-Shirt
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Palmetto MoonSEC Victory Bottles Short Sleeve T-Shirt $34.99
new arrival
Rainbow Row Oval Short Sleeve T-Shirt
Rainbow Row Oval Short Sleeve T-Shirt
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Palmetto MoonRainbow Row Oval Short Sleeve T-Shirt $17.99
new arrival
Baja Long Sleeve Pullover in Slate Blue
Baja Long Sleeve Pullover in Slate Blue
Baja Long Sleeve Pullover in Slate Blue
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COASTBaja Long Sleeve Pullover in Slate Blue $54.99
new arrival
Baja Long Sleeve Pullover in Maya
Baja Long Sleeve Pullover in Maya
Baja Long Sleeve Pullover in Maya
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COASTBaja Long Sleeve Pullover in Maya $54.99
new arrival
Baja Long Sleeve Pullover in Ivory
Baja Long Sleeve Pullover in Ivory
Baja Long Sleeve Pullover in Ivory
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COASTBaja Long Sleeve Pullover in Ivory $54.99
new arrival
Logo Puck Fill Short Sleeve T-Shirt - Chalky Mint
Logo Puck Fill Short Sleeve T-Shirt - Chalky Mint
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Chalky Mint
White
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Party PantsLogo Puck Fill Short Sleeve T-Shirt - Chalky Mint $29.95
Chalky Mint White
new arrival
Logo Puck Fill Short Sleeve T-Shirt - White
Logo Puck Fill Short Sleeve T-Shirt - White
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Chalky Mint
White
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Party PantsLogo Puck Fill Short Sleeve T-Shirt - White $29.95
Chalky Mint White
new arrival
Ameri-Cans Short Sleeve T-Shirt
Ameri-Cans Short Sleeve T-Shirt
Ameri-Cans Short Sleeve T-Shirt
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Party PantsAmeri-Cans Short Sleeve T-Shirt $29.95
new arrival
Freebird Short Sleeve T-Shirt
Freebird Short Sleeve T-Shirt
Freebird Short Sleeve T-Shirt
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Party PantsFreebird Short Sleeve T-Shirt $29.95
new arrival
Liberty Beers Short Sleeve T-Shirt
Liberty Beers Short Sleeve T-Shirt
Liberty Beers Short Sleeve T-Shirt
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Party PantsLiberty Beers Short Sleeve T-Shirt $29.95
new arrival
Short Sleeve Lettuce Top - White
Short Sleeve Lettuce Top - White
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White
Navy
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ZenanaShort Sleeve Lettuce Top - White $24.99
White Navy
new arrival
Short Sleeve Lettuce Top - Navy
Short Sleeve Lettuce Top - Navy
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White
Navy
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ZenanaShort Sleeve Lettuce Top - Navy $24.99
White Navy
new arrival
Ruffled Stripe Tank Top - Navy
Ruffled Stripe Tank Top - Navy
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Navy
Red
White
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ZenanaRuffled Stripe Tank Top - Navy $24.99
Navy Red White
new arrival
Ruffled Stripe Tank Top - Red
Ruffled Stripe Tank Top - Red
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Navy
Red
White
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ZenanaRuffled Stripe Tank Top - Red $24.99
Navy Red White
new arrival
Ruffled Stripe Tank Top - White
Ruffled Stripe Tank Top - White
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Navy
Red
White
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ZenanaRuffled Stripe Tank Top - White $24.99
Navy Red White
new arrival
Flamingles Stripe Navy 5
Flamingles Stripe Navy 5
Flamingles Stripe Navy 5" Party Starter Swim Shorts
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Party PantsFlamingles Stripe Navy 5" Party Starter Swim Shorts $59.95
new arrival
Orange Gelée® SPF 30
Orange Gelée® SPF 30
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VacationOrange Gelée® SPF 30 $23.00
new arrival
USA Patch Hoodie
USA Patch Hoodie
USA Patch Hoodie
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Simply SouthernUSA Patch Hoodie $54.99
new arrival
Booze Cruise Pink 5
Booze Cruise Pink 5
Booze Cruise Pink 5" Party Starter Swim Shorts
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Party PantsBooze Cruise Pink 5" Party Starter Swim Shorts $59.95
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American Crewneck Sweatshirt
American Crewneck Sweatshirt
American Crewneck Sweatshirt
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Simply SouthernAmerican Crewneck Sweatshirt $54.99
new arrival
SEC Circle Logos Short Sleeve T-Shirt
SEC Circle Logos Short Sleeve T-Shirt
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Palmetto MoonSEC Circle Logos Short Sleeve T-Shirt $34.99
new arrival
Mississippi State Logo Short Sleeve T-Shirt
Mississippi State Logo Short Sleeve T-Shirt
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Palmetto MoonMississippi State Logo Short Sleeve T-Shirt $34.99

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