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New Arrivals

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Palmetto Moon Exclusives

State Pride Collections

Father and son walking along the beach in matching outfits, showcasing the latest new arrivals for the season.

Women's Apparel

Women's Accessories

Mommin Aint Easy Graphic T-Shirt – A soft cotton short-sleeve tee featuring the playful phrase 'Mommin Aint Easy' in bold, stylish lettering. Classic crew neckline and relaxed fit, perfect for comfortable, everyday wear.

Love Bug Apparel Mommin' Ain't Easy Short Sleeve T-Shirt - $34.99

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Two women wearing floral dresses, showcasing vibrant spring styles. Shop women's apparel.

Men's Apparel

Men's Accessories

Navy blue men's seersucker shorts with a 6-inch inseam, featuring a subtle textured stripe pattern, elastic waistband, and adjustable drawstring; shown worn by a model standing in a sandy coastal area near the ocean, capturing a relaxed, beachside vibe.

COASTNavy Seersucker 6 Inch Shorts - $49.99

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A man walking on a boardwalk in trendy men's clothing. Shop our men's apparel collection.

Kid's Apparel

Kid's Accessories

Featured Kid's Brands

Youth Dog Hat Short Sleeve T-Shirt

BurleboYouth Dog Hat Short Sleeve T-Shirt - $26.00

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Boy playing foosball in comfortable, stylish kids' apparel. Explore our kids' collection.

Home & Gifts

Gifts By Price

Trending Now

Touchland Velvet Peach hand sanitizer in a sleek, portable bottle with a fruity peach scent.

TouchlandVelvet Peach Power Mist Hydrating Hand Sanitizer - $10.00

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Placing YETI food storage containers into a YETI cooler, perfect for outdoor adventures. Shop home and gifts.

Shop By School

Shop All
47 Brand relaxed fit black t-shirt with large University of Georgia lettering and G logo.

47 Brand UGA Hot Corner Foundation Short Sleeve T-Shirt - $50.00

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Three people standing on bleachers, overlooking a football field. Shop the Collegiate HQ collection for fan favorite apparel and accessories.

T-Shirts

Featured T-Shirts Brands

Local Girl Sunset Short Sleeve T-Shirt in aqua. Featuring a Local Girl logo in vibrant gradient colors ranging from pink to orange, this 100% cotton t-shirt is perfect for all-day comfort.

Local Girl Outfitters Local Girl Sunset Short Sleeve T-Shirt - $30.00

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Two people talking to each other while wearing Southern Marsh t-shirts. Explore our full t-shirt assortment.

Simply Southern

Simply Southern Embroidered Bow hoodie.

Simply SouthernEmbroidered Bow Hoodie - $49.99

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simply southern product image of a young girl in a studio setting wearing a simply southern t-shirt and scallop detail shorts.

Simply SouthernYouth Scallop Shorts in Teal - $19.99

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Shop our Simply Southern collection - from t-shirts to sets, to men's apparel and accessories.

Drinkware & Accessories

Coolers & Accessories

Featured Drinkware Brands

Patriotic Rambler 26oz Chug Bottle

YETIPatriotic Rambler 26oz Chug Bottle - $40.00

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Shop YETI'S Newest Limited Edition Color from the Patriotic Collection.

Sale

sale
Slate Hemlock Hoodie

Slate Hemlock Hoodie

$30.00 $60.00
sale
Front view of a woman wearing mid-rise, medium-wash boyfriend jeans with a relaxed fit through the hips and thighs, fading on the thighs, light whiskering at the hips, and cuffed hems. Styled with a sleeveless top and sandals, against a neutral background.

Mid Rise Boyfriend Cuff Jeans

$32.50 $64.99
Spring Sale - Shop 50=75% off t-shirts, women's and men's apparel and accessories.

Women's Footwear

Men's Footwear

product shot of hey dude women's wendy crochet sneakers with hues of blue and teal.

Hey Dude Women's Wendy Cottage Crochet in Bay Blue - $64.99

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A woman sitting on steps, casually showing off her BIRKENSTOCK sandals, highlighting the design and comfort of the footwear. Shop our footwear collection for more styles.

Hats & Hair Accessories

Jewelry

Women's Handbags

Sunglasses & Eyewear Accessories

Wallets, Lanyards, & Keychains

Pet Accessories

Auto & Tech

Collegiate Accessories

A woman wearing various Teleties accessories, including hair ties and bracelets, showcasing the versatility and style of the products. Click now to find these styles and more in our Accessories collection.

Gifts

Gifts By Price

Warmies® Yellow Flower Pot Plush

Warmies® Yellow Flower Pot Plush - $29.99

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sunbum scalp and hair mist

Brands A–Z

Women's Featured Brands

Men's Featured Brands

Footwear Featured Brands

Accessories Featured Brands

Local Boy Outfitters

Local Boy Outfitters Wando swim trunks, color Tropical USA, Sizes S-XXL, 95% Nylon, 5% Elastane. The Tropical USA pattern has a navy blue background with shades of red, blue, and white creating a tropical floral pattern. These trunks feature a mesh liner, Elastic waistband with drawstring, two side pockets, and one back pocket with snap button closure. There is a small Local Boy Outfitters logo on the bottom left pant leg.

Local Boy OutfittersWando Swim Trunks - $45.00

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Light grey Local Boy t-shirt with a graphic on the back inspired by a well known, Southern mayonnaise brand.

Local Boy Outfitters Mayo Label Short Sleeve T-Shirt - $30.00

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A couple walking down a street, wearing clothing from Local Boy Outfitters, showcasing the relaxed and stylish lifestyle associated with the brand. Shop now to find these styles and more in our Local Boy Outfitters collection.

The Christmas Shop

Gifts By Price

Gifts By Recipient

two girls wrapping presents in front of a christmas tree

Pajamas For the Family

gifts sitting on a mantle and stockings hanging down from the fireplace

Find The Perfect Gift🎁

Men's

Women's

simply southern totes

Shop $39.99 Simply Southern Totes

Holideals - new deals every week from your favorite brands shop now

Women

Women's T-Shirts
Women's T-Shirts
Women's Bottoms
Women's Bottoms
Women's Accessories
Women's Accessories
Women's Footwear
Women's Footwear
best seller
Women's Volley Shorts in Localflage Coast
Women's Volley Shorts in Localflage Coast
Women's Volley Shorts in Localflage Coast
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Local Girl OutfittersWomen's Volley Shorts in Localflage Coast $35.00
V Waist Lounge Shorts - Grey
V Waist Lounge Shorts - Grey
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L
XL
Jolie ClothingV Waist Lounge Shorts - Grey $29.99
Black Grey Oat Storm
V Waist Lounge Shorts - Oat
V Waist Lounge Shorts - Oat
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L
XL
Jolie ClothingV Waist Lounge Shorts - Oat $29.99
Black Grey Oat Storm
V Waist Lounge Shorts - Storm
V Waist Lounge Shorts - Storm
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XL
Jolie ClothingV Waist Lounge Shorts - Storm $29.99
Black Grey Oat Storm
new arrival
Women's High Waisted Volley Shorts in Black
Women's High Waisted Volley Shorts in Black
Women's High Waisted Volley Shorts in Black
XS
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XL
Local Girl OutfittersWomen's High Waisted Volley Shorts in Black $35.00
FP Movement Carpe Diem Shorts - Black
FP Movement Carpe Diem Shorts - Black
XS
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M
L
FP MovementFP Movement Carpe Diem Shorts - Black $40.00
Black Hibiscus Skyline Sour Citrus
FP Movement Carpe Diem Shorts - Hibiscus
FP Movement Carpe Diem Shorts - Hibiscus
XS
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M
L
FP MovementFP Movement Carpe Diem Shorts - Hibiscus $40.00
Black Hibiscus Skyline Sour Citrus
FP Movement Carpe Diem Shorts - Skyline
FP Movement Carpe Diem Shorts - Skyline
XS
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M
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FP MovementFP Movement Carpe Diem Shorts - Skyline $40.00
Black Hibiscus Skyline Sour Citrus
FP Movement Carpe Diem Shorts - Sour Citrus
FP Movement Carpe Diem Shorts - Sour Citrus
XS
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M
L
FP MovementFP Movement Carpe Diem Shorts - Sour Citrus $40.00
Black Hibiscus Skyline Sour Citrus
Puff Free Bird Short Sleeve T-Shirt
Puff Free Bird Short Sleeve T-Shirt
Puff Free Bird Short Sleeve T-Shirt
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ZutterPuff Free Bird Short Sleeve T-Shirt $34.99
Bone Fishing Whale Short Sleeve T-Shirt
Bone Fishing Whale Short Sleeve T-Shirt
Bone Fishing Whale Short Sleeve T-Shirt
XS
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XXL
Vineyard VinesBone Fishing Whale Short Sleeve T-Shirt $45.00
best seller
Georgia Bow State Short Sleeve T-Shirt
Georgia Bow State Short Sleeve T-Shirt
Georgia Bow State Short Sleeve T-Shirt
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Simply SouthernGeorgia Bow State Short Sleeve T-Shirt $17.99
UGA Mixed Tapes Short Sleeve T-Shirt
UGA Mixed Tapes Short Sleeve T-Shirt
UGA Mixed Tapes Short Sleeve T-Shirt
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XXXL
Palmetto MoonUGA Mixed Tapes Short Sleeve T-Shirt $34.99
new arrival
Sunshine Sunrise Short Sleeve T-Shirt
Sunshine Sunrise Short Sleeve T-Shirt
Sunshine Sunrise Short Sleeve T-Shirt
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XXL
Simply SouthernSunshine Sunrise Short Sleeve T-Shirt $17.99
new arrival
Long Live Cowgirls Short Sleeve T-Shirt
Long Live Cowgirls Short Sleeve T-Shirt
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XXXL
Palmetto MoonLong Live Cowgirls Short Sleeve T-Shirt $17.99
Floral Blue Boots Short Sleeve T-Shirt
Floral Blue Boots Short Sleeve T-Shirt
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XXL
Dash ForwardFloral Blue Boots Short Sleeve T-Shirt $34.99
Charleston Pineapple Fountain Short Sleeve T-Shirt in White
Charleston Pineapple Fountain Short Sleeve T-Shirt in White
Charleston Pineapple Fountain Short Sleeve T-Shirt in White
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XXL
Vineyard VinesCharleston Pineapple Fountain Short Sleeve T-Shirt in White $45.00
Wallen Collage Short Sleeve T-Shirt
Wallen Collage Short Sleeve T-Shirt
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XXL
Palmetto MoonWallen Collage Short Sleeve T-Shirt $34.99
Cheetah Bow Short Sleeve T-Shirt
Cheetah Bow Short Sleeve T-Shirt
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XXL
Dash ForwardCheetah Bow Short Sleeve T-Shirt $34.99
Classic Patchwork Logo Box Short Sleeve T-Shirt
Classic Patchwork Logo Box Short Sleeve T-Shirt
Classic Patchwork Logo Box Short Sleeve T-Shirt
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XXL
Vineyard VinesClassic Patchwork Logo Box Short Sleeve T-Shirt $45.00
Dreamer Double Tiger Short Sleeve T-Shirt
Dreamer Double Tiger Short Sleeve T-Shirt
Dreamer Double Tiger Short Sleeve T-Shirt
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ZutterDreamer Double Tiger Short Sleeve T-Shirt $34.99
Local Girl Busch Latte Short Sleeve T-Shirt
Local Girl Busch Latte Short Sleeve T-Shirt
Local Girl Busch Latte Short Sleeve T-Shirt
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XXL
Local Girl OutfittersLocal Girl Busch Latte Short Sleeve T-Shirt $30.00
Old School Camo Bow Short Sleeve T-Shirt
Old School Camo Bow Short Sleeve T-Shirt
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XL
XXL
Dash ForwardOld School Camo Bow Short Sleeve T-Shirt $34.99
new arrival
Official Cowgirl Shirt Short Sleeve T-Shirt
Official Cowgirl Shirt Short Sleeve T-Shirt
Official Cowgirl Shirt Short Sleeve T-Shirt
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XXL
Simply SouthernOfficial Cowgirl Shirt Short Sleeve T-Shirt $17.99
Tennessee Tri-Star & Mountains Short Sleeve T-Shirt
Tennessee Tri-Star & Mountains Short Sleeve T-Shirt
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XXL
XXXL
Palmetto MoonTennessee Tri-Star & Mountains Short Sleeve T-Shirt $17.99
best seller
Stop For Coffee Short Sleeve T-Shirt
Stop For Coffee Short Sleeve T-Shirt
Stop For Coffee Short Sleeve T-Shirt
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XXL
Simply SouthernStop For Coffee Short Sleeve T-Shirt $17.99
Kentucky Derby Jockey Short Sleeve T-Shirt
Kentucky Derby Jockey Short Sleeve T-Shirt
Kentucky Derby Jockey Short Sleeve T-Shirt
XS
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M
L
XL
XXL
Vineyard VinesKentucky Derby Jockey Short Sleeve T-Shirt $45.00
Feral Moms Club Short Sleeve T-Shirt
Feral Moms Club Short Sleeve T-Shirt
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XXL
Dash ForwardFeral Moms Club Short Sleeve T-Shirt $34.99
Wasted On You Grid Short Sleeve T-Shirt
Wasted On You Grid Short Sleeve T-Shirt
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XXL
Love Bug ApparelWasted On You Grid Short Sleeve T-Shirt $34.99
new arrival
Flutter Sleeve Mini Dress
Flutter Sleeve Mini Dress
Flutter Sleeve Mini Dress
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Double ZeroFlutter Sleeve Mini Dress $39.99
new arrival
Short Sleeve Corset Mini Dress - Mint
Short Sleeve Corset Mini Dress - Mint
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L
Blu PepperShort Sleeve Corset Mini Dress - Mint $39.99
Mint Pink
new arrival
Short Sleeve Corset Mini Dress - Pink
Short Sleeve Corset Mini Dress - Pink
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Blu PepperShort Sleeve Corset Mini Dress - Pink $39.99
Mint Pink
new arrival
V-Neck Smocked Waist Dress - Mint
V-Neck Smocked Waist Dress - Mint
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Blu PepperV-Neck Smocked Waist Dress - Mint $39.99
Mint Pink Kiwi
new arrival
V-Neck Smocked Waist Dress - Pink
V-Neck Smocked Waist Dress - Pink
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Blu PepperV-Neck Smocked Waist Dress - Pink $39.99
Mint Pink Kiwi
new arrival
V-Neck Smocked Waist Dress - Kiwi
V-Neck Smocked Waist Dress - Kiwi
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Blu PepperV-Neck Smocked Waist Dress - Kiwi $39.99
Mint Pink Kiwi
Sleeveless Tiered Ruffle Dress - White
Sleeveless Tiered Ruffle Dress - White
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XL
LavilaSleeveless Tiered Ruffle Dress - White $34.99
White Navy Pink Straw +1
Sleeveless Tiered Ruffle Dress - Navy
Sleeveless Tiered Ruffle Dress - Navy
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XL
LavilaSleeveless Tiered Ruffle Dress - Navy $34.99
White Navy Pink Straw +1
Sleeveless Tiered Ruffle Dress - Pink
Sleeveless Tiered Ruffle Dress - Pink
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L
XL
LavilaSleeveless Tiered Ruffle Dress - Pink $34.99
White Navy Pink Straw +1
Sleeveless Tiered Ruffle Dress - Straw
Sleeveless Tiered Ruffle Dress - Straw
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XL
LavilaSleeveless Tiered Ruffle Dress - Straw $34.99
White Navy Pink Straw +1
Sleeveless Tiered Ruffle Dress - Teal
Sleeveless Tiered Ruffle Dress - Teal
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XL
LavilaSleeveless Tiered Ruffle Dress - Teal $34.99
White Navy Pink Straw +1
Women's Gizeh Oiled Leather Big Buckle Sandals in Cognac
Women's Gizeh Oiled Leather Big Buckle Sandals in Cognac
Women's Gizeh Oiled Leather Big Buckle Sandals in Cognac
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BIRKENSTOCKWomen's Gizeh Oiled Leather Big Buckle Sandals in Cognac $160.00
Women's Arizona Oiled Leather Big Buckle Sandals in Cognac
Women's Arizona Oiled Leather Big Buckle Sandals in Cognac
Women's Arizona Oiled Leather Big Buckle Sandals in Cognac
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9/40
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11/42
BIRKENSTOCKWomen's Arizona Oiled Leather Big Buckle Sandals in Cognac $170.00
Women's Arizona Suede Leather Sandals in Taupe
Women's Arizona Suede Leather Sandals in Taupe
Women's Arizona Suede Leather Sandals in Taupe
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BIRKENSTOCKWomen's Arizona Suede Leather Sandals in Taupe $135.00
Women's Reef Cushion Vista Hi Sandals in Natural
Women's Reef Cushion Vista Hi Sandals in Natural
Women's Reef Cushion Vista Hi Sandals in Natural
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ReefWomen's Reef Cushion Vista Hi Sandals in Natural $65.00
new arrival
Friends in Low Places Short Sleeve T-Shirt
Friends in Low Places Short Sleeve T-Shirt
Friends in Low Places Short Sleeve T-Shirt
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XXL
Simply SouthernFriends in Low Places Short Sleeve T-Shirt $17.99
Chicks Short Sleeve T-Shirt
Chicks Short Sleeve T-Shirt
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XL
XXL
Old RowChicks Short Sleeve T-Shirt $34.00
Cool Moms Club Short Sleeve T-Shirt in Crunchberry
Cool Moms Club Short Sleeve T-Shirt in Crunchberry
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L
XL
XXL
Love Bug ApparelCool Moms Club Short Sleeve T-Shirt in Crunchberry $34.99
Floral Mama Bow Short Sleeve T-Shirt
Floral Mama Bow Short Sleeve T-Shirt
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XXL
Dash ForwardFloral Mama Bow Short Sleeve T-Shirt $34.99

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