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New Arrivals

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Palmetto Moon Exclusives

State Pride Collections

Father and son walking along the beach in matching outfits, showcasing the latest new arrivals for the season.

Women's Apparel

Women's Accessories

Mommin Aint Easy Graphic T-Shirt – A soft cotton short-sleeve tee featuring the playful phrase 'Mommin Aint Easy' in bold, stylish lettering. Classic crew neckline and relaxed fit, perfect for comfortable, everyday wear.

Love Bug Apparel Mommin' Ain't Easy Short Sleeve T-Shirt - $34.99

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Two women wearing floral dresses, showcasing vibrant spring styles. Shop women's apparel.

Men's Apparel

Men's Accessories

Navy blue men's seersucker shorts with a 6-inch inseam, featuring a subtle textured stripe pattern, elastic waistband, and adjustable drawstring; shown worn by a model standing in a sandy coastal area near the ocean, capturing a relaxed, beachside vibe.

COASTNavy Seersucker 6 Inch Shorts - $49.99

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A man walking on a boardwalk in trendy men's clothing. Shop our men's apparel collection.

Kid's Apparel

Kid's Accessories

Featured Kid's Brands

Youth Dog Hat Short Sleeve T-Shirt

BurleboYouth Dog Hat Short Sleeve T-Shirt - $26.00

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Boy playing foosball in comfortable, stylish kids' apparel. Explore our kids' collection.

Home & Gifts

Gifts By Price

Trending Now

Touchland Velvet Peach hand sanitizer in a sleek, portable bottle with a fruity peach scent.

TouchlandVelvet Peach Power Mist Hydrating Hand Sanitizer - $10.00

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Placing YETI food storage containers into a YETI cooler, perfect for outdoor adventures. Shop home and gifts.

Shop By School

Shop All
47 Brand relaxed fit black t-shirt with large University of Georgia lettering and G logo.

47 Brand UGA Hot Corner Foundation Short Sleeve T-Shirt - $50.00

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Three people standing on bleachers, overlooking a football field. Shop the Collegiate HQ collection for fan favorite apparel and accessories.

T-Shirts

Featured T-Shirts Brands

Local Girl Sunset Short Sleeve T-Shirt in aqua. Featuring a Local Girl logo in vibrant gradient colors ranging from pink to orange, this 100% cotton t-shirt is perfect for all-day comfort.

Local Girl Outfitters Local Girl Sunset Short Sleeve T-Shirt - $30.00

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Two people talking to each other while wearing Southern Marsh t-shirts. Explore our full t-shirt assortment.

Simply Southern

Simply Southern Embroidered Bow hoodie.

Simply SouthernEmbroidered Bow Hoodie - $49.99

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simply southern product image of a young girl in a studio setting wearing a simply southern t-shirt and scallop detail shorts.

Simply SouthernYouth Scallop Shorts in Teal - $19.99

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Shop our Simply Southern collection - from t-shirts to sets, to men's apparel and accessories.

Drinkware & Accessories

Coolers & Accessories

Featured Drinkware Brands

Patriotic Rambler 26oz Chug Bottle

YETIPatriotic Rambler 26oz Chug Bottle - $40.00

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Shop YETI'S Newest Limited Edition Color from the Patriotic Collection.

Sale

sale
Slate Hemlock Hoodie

Slate Hemlock Hoodie

$30.00 $60.00
sale
Front view of a woman wearing mid-rise, medium-wash boyfriend jeans with a relaxed fit through the hips and thighs, fading on the thighs, light whiskering at the hips, and cuffed hems. Styled with a sleeveless top and sandals, against a neutral background.

Mid Rise Boyfriend Cuff Jeans

$32.50 $64.99
Spring Sale - Shop 50=75% off t-shirts, women's and men's apparel and accessories.

Women's Footwear

Men's Footwear

product shot of hey dude women's wendy crochet sneakers with hues of blue and teal.

Hey Dude Women's Wendy Cottage Crochet in Bay Blue - $64.99

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A woman sitting on steps, casually showing off her BIRKENSTOCK sandals, highlighting the design and comfort of the footwear. Shop our footwear collection for more styles.

Hats & Hair Accessories

Jewelry

Women's Handbags

Sunglasses & Eyewear Accessories

Wallets, Lanyards, & Keychains

Pet Accessories

Auto & Tech

Collegiate Accessories

A woman wearing various Teleties accessories, including hair ties and bracelets, showcasing the versatility and style of the products. Click now to find these styles and more in our Accessories collection.

Gifts

Gifts By Price

Warmies® Yellow Flower Pot Plush

Warmies® Yellow Flower Pot Plush - $29.99

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sunbum scalp and hair mist

Brands A–Z

Women's Featured Brands

Men's Featured Brands

Footwear Featured Brands

Accessories Featured Brands

Local Boy Outfitters

Local Boy Outfitters Wando swim trunks, color Tropical USA, Sizes S-XXL, 95% Nylon, 5% Elastane. The Tropical USA pattern has a navy blue background with shades of red, blue, and white creating a tropical floral pattern. These trunks feature a mesh liner, Elastic waistband with drawstring, two side pockets, and one back pocket with snap button closure. There is a small Local Boy Outfitters logo on the bottom left pant leg.

Local Boy OutfittersWando Swim Trunks - $45.00

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Light grey Local Boy t-shirt with a graphic on the back inspired by a well known, Southern mayonnaise brand.

Local Boy Outfitters Mayo Label Short Sleeve T-Shirt - $30.00

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A couple walking down a street, wearing clothing from Local Boy Outfitters, showcasing the relaxed and stylish lifestyle associated with the brand. Shop now to find these styles and more in our Local Boy Outfitters collection.

The Christmas Shop

Gifts By Price

Gifts By Recipient

two girls wrapping presents in front of a christmas tree

Pajamas For the Family

gifts sitting on a mantle and stockings hanging down from the fireplace

Find The Perfect Gift🎁

Men's

Women's

simply southern totes

Shop $39.99 Simply Southern Totes

Holideals - new deals every week from your favorite brands shop now

Women

Women's T-Shirts
Women's T-Shirts
Women's Bottoms
Women's Bottoms
Women's Accessories
Women's Accessories
Women's Footwear
Women's Footwear
Neon Moon Short Sleeve T-Shirt
Neon Moon Short Sleeve T-Shirt
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Palmetto MoonNeon Moon Short Sleeve T-Shirt $17.99
Howdy Hat Patch Short Sleeve T-Shirt
Howdy Hat Patch Short Sleeve T-Shirt
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Dash ForwardHowdy Hat Patch Short Sleeve T-Shirt $34.99
Trademark Short Sleeve T-Shirt - Audubon Tan
Trademark Short Sleeve T-Shirt - Audubon Tan
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Southern MarshTrademark Short Sleeve T-Shirt - Audubon Tan $35.00
Audubon Tan Silver
Trademark Short Sleeve T-Shirt - Silver
Trademark Short Sleeve T-Shirt - Silver
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Audubon Tan
Silver
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Southern MarshTrademark Short Sleeve T-Shirt - Silver $35.00
Audubon Tan Silver
Feral Moms Club Short Sleeve T-Shirt
Feral Moms Club Short Sleeve T-Shirt
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Dash ForwardFeral Moms Club Short Sleeve T-Shirt $34.99
new arrival
Cowboy Smile Dog Short Sleeve T-Shirt
Cowboy Smile Dog Short Sleeve T-Shirt
Cowboy Smile Dog Short Sleeve T-Shirt
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Simply SouthernCowboy Smile Dog Short Sleeve T-Shirt $17.99
new arrival
Patch Logo Short Sleeve T-Shirt
Patch Logo Short Sleeve T-Shirt
Patch Logo Short Sleeve T-Shirt
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Simply SouthernPatch Logo Short Sleeve T-Shirt $17.99
new arrival
Long Live Cowgirls Short Sleeve T-Shirt
Long Live Cowgirls Short Sleeve T-Shirt
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Palmetto MoonLong Live Cowgirls Short Sleeve T-Shirt $17.99
best seller
Stop For Coffee Short Sleeve T-Shirt
Stop For Coffee Short Sleeve T-Shirt
Stop For Coffee Short Sleeve T-Shirt
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Simply SouthernStop For Coffee Short Sleeve T-Shirt $17.99
new arrival
Derby Painted Race Short Sleeve T-Shirt in White
Derby Painted Race Short Sleeve T-Shirt in White
Derby Painted Race Short Sleeve T-Shirt in White
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Vineyard VinesDerby Painted Race Short Sleeve T-Shirt in White $45.00
Arizona Eva Sandals in Sage
Arizona Eva Sandals in Sage
Arizona Eva Sandals in Sage
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BIRKENSTOCKArizona Eva Sandals in Sage $49.95
Women's Madrid Oiled Leather Big Buckle Sandals in Cognac
Women's Madrid Oiled Leather Big Buckle Sandals in Cognac
Women's Madrid Oiled Leather Big Buckle Sandals in Cognac
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BIRKENSTOCKWomen's Madrid Oiled Leather Big Buckle Sandals in Cognac $150.00
Ladies Single Layer Wide Strap Premier Leather Sandal - Dark Brown
Ladies Single Layer Wide Strap Premier Leather Sandal - Dark Brown
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Rainbow SandalsLadies Single Layer Wide Strap Premier Leather Sandal - Dark Brown $59.99
Dark Brown Sierra Brown eXpresso
Ladies Single Layer Wide Strap Premier Leather Sandal - Sierra Brown
Ladies Single Layer Wide Strap Premier Leather Sandal - Sierra Brown
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Rainbow SandalsLadies Single Layer Wide Strap Premier Leather Sandal - Sierra Brown $59.99
Dark Brown Sierra Brown eXpresso
Ladies Single Layer Wide Strap Premier Leather Sandal - eXpresso
Ladies Single Layer Wide Strap Premier Leather Sandal - eXpresso
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Rainbow SandalsLadies Single Layer Wide Strap Premier Leather Sandal - eXpresso $59.99
Dark Brown Sierra Brown eXpresso
Women's Arizona Suede Leather Sandals in Taupe
Women's Arizona Suede Leather Sandals in Taupe
Women's Arizona Suede Leather Sandals in Taupe
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BIRKENSTOCKWomen's Arizona Suede Leather Sandals in Taupe $135.00
Retro High Rise Acid Wash Distressed Denim Shorts
Retro High Rise Acid Wash Distressed Denim Shorts
Retro High Rise Acid Wash Distressed Denim Shorts
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KanCan DenimRetro High Rise Acid Wash Distressed Denim Shorts $44.99
The Rachel Shorts
The Rachel Shorts
The Rachel Shorts
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KanCan DenimThe Rachel Shorts $39.99
The High Rise Mom Shorts
The High Rise Mom Shorts
The High Rise Mom Shorts
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KanCan DenimThe High Rise Mom Shorts $44.99
High Rise 2 Pocket Denim Shorts
High Rise 2 Pocket Denim Shorts
High Rise 2 Pocket Denim Shorts
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KanCan DenimHigh Rise 2 Pocket Denim Shorts $44.99
new arrival
Color Kick Flare Jeans - Mint
Color Kick Flare Jeans - Mint
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Saige by Special AColor Kick Flare Jeans - Mint $64.99
Mint Pink Yellow
new arrival
Color Kick Flare Jeans - Pink
Color Kick Flare Jeans - Pink
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Saige by Special AColor Kick Flare Jeans - Pink $64.99
Mint Pink Yellow
new arrival
Color Kick Flare Jeans - Yellow
Color Kick Flare Jeans - Yellow
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Saige by Special AColor Kick Flare Jeans - Yellow $64.99
Mint Pink Yellow
Shark Bite Skinny Jeans
Shark Bite Skinny Jeans
Shark Bite Skinny Jeans
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Judy BlueShark Bite Skinny Jeans $64.99
The Lys Distressed Skinny Jean
The Lys Distressed Skinny Jean
The Lys Distressed Skinny Jean
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KanCan DenimThe Lys Distressed Skinny Jean $54.99
new arrival
Medium Wash Seamed Barrel Jeans
Medium Wash Seamed Barrel Jeans
Medium Wash Seamed Barrel Jeans
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Just BlackMedium Wash Seamed Barrel Jeans $98.00
Tulip Fields Pajama Button Up Shirt
Tulip Fields Pajama Button Up Shirt
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The Royal StandardTulip Fields Pajama Button Up Shirt $21.99
Tulip Fields Pajama Shorts
Tulip Fields Pajama Shorts
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The Royal StandardTulip Fields Pajama Shorts $19.99
Salty & Sweet Pajama Shorts
Salty & Sweet Pajama Shorts
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The Royal StandardSalty & Sweet Pajama Shorts $19.99
Janey Stripe Pajama Button Up Shirt
Janey Stripe Pajama Button Up Shirt
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The Royal StandardJaney Stripe Pajama Button Up Shirt $21.99
Turtle Tracking Beach Short Sleeve T-Shirt
Turtle Tracking Beach Short Sleeve T-Shirt
Turtle Tracking Beach Short Sleeve T-Shirt
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Simply SouthernTurtle Tracking Beach Short Sleeve T-Shirt $17.99
Local Girl Pink Localflage Dog and Moon Short Sleeve T-Shirt
Local Girl Pink Localflage Dog and Moon Short Sleeve T-Shirt
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Local Girl OutfittersLocal Girl Pink Localflage Dog and Moon Short Sleeve T-Shirt $30.00
Chappy Floral Whale Short Sleeve T-Shirt
Chappy Floral Whale Short Sleeve T-Shirt
Chappy Floral Whale Short Sleeve T-Shirt
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Vineyard VinesChappy Floral Whale Short Sleeve T-Shirt $45.00
Coors Skull With Roses Cropped Short Sleeve T-Shirt
Coors Skull With Roses Cropped Short Sleeve T-Shirt
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ChangesCoors Skull With Roses Cropped Short Sleeve T-Shirt $29.99
Tropical Leaf Turtle Short Sleeve T-Shirt
Tropical Leaf Turtle Short Sleeve T-Shirt
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Palmetto MoonTropical Leaf Turtle Short Sleeve T-Shirt $17.99
Wasted On You Grid Short Sleeve T-Shirt
Wasted On You Grid Short Sleeve T-Shirt
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Love Bug ApparelWasted On You Grid Short Sleeve T-Shirt $34.99
Mother Hustler Short Sleeve T-Shirt
Mother Hustler Short Sleeve T-Shirt
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Love Bug ApparelMother Hustler Short Sleeve T-Shirt $34.99
pm exclusive
Call In Thicc Short Sleeve T-Shirt
Call In Thicc Short Sleeve T-Shirt
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Girl Tribe Co.Call In Thicc Short Sleeve T-Shirt $34.99
pm exclusive
Diddly Squat Short Sleeve T-Shirt
Diddly Squat Short Sleeve T-Shirt
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Girl Tribe Co.Diddly Squat Short Sleeve T-Shirt $34.99
Mandala Moon Short Sleeve T-Shirt
Mandala Moon Short Sleeve T-Shirt
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Palmetto MoonMandala Moon Short Sleeve T-Shirt $17.99
Going For The I Have Kids Look Short Sleeve T-Shirt
Going For The I Have Kids Look Short Sleeve T-Shirt
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Dash ForwardGoing For The I Have Kids Look Short Sleeve T-Shirt $34.99
Jeep with Puppies Short Sleeve T-Shirt - Steel Blue/White
Jeep with Puppies Short Sleeve T-Shirt - Steel Blue/White
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Steel Blue/White
Mint/Navy
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Palmetto MoonJeep with Puppies Short Sleeve T-Shirt - Steel Blue/White $17.99
Steel Blue/White Mint/Navy
Jeep with Puppies Short Sleeve T-Shirt - Mint/Navy
Jeep with Puppies Short Sleeve T-Shirt - Mint/Navy
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Steel Blue/White
Mint/Navy
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Palmetto MoonJeep with Puppies Short Sleeve T-Shirt - Mint/Navy $17.99
Steel Blue/White Mint/Navy
Puff Free Bird Short Sleeve T-Shirt
Puff Free Bird Short Sleeve T-Shirt
Puff Free Bird Short Sleeve T-Shirt
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ZutterPuff Free Bird Short Sleeve T-Shirt $34.99
Mama Bouquet Short Sleeve T-Shirt
Mama Bouquet Short Sleeve T-Shirt
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Dash ForwardMama Bouquet Short Sleeve T-Shirt $34.99
Floral Mama Bow Short Sleeve T-Shirt
Floral Mama Bow Short Sleeve T-Shirt
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Dash ForwardFloral Mama Bow Short Sleeve T-Shirt $34.99
best seller
Georgia Bow State Short Sleeve T-Shirt
Georgia Bow State Short Sleeve T-Shirt
Georgia Bow State Short Sleeve T-Shirt
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Simply SouthernGeorgia Bow State Short Sleeve T-Shirt $17.99
new arrival
Blue and Orange Floral Keyhole Maxi Dress
Blue and Orange Floral Keyhole Maxi Dress
Blue and Orange Floral Keyhole Maxi Dress
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AngieBlue and Orange Floral Keyhole Maxi Dress $49.99

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