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New Arrivals

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Palmetto Moon Exclusives

State Pride Collections

Father and son walking along the beach in matching outfits, showcasing the latest new arrivals for the season.

Women's Apparel

Women's Accessories

Mommin Aint Easy Graphic T-Shirt – A soft cotton short-sleeve tee featuring the playful phrase 'Mommin Aint Easy' in bold, stylish lettering. Classic crew neckline and relaxed fit, perfect for comfortable, everyday wear.

Love Bug Apparel Mommin' Ain't Easy Short Sleeve T-Shirt - $34.99

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Two women wearing floral dresses, showcasing vibrant spring styles. Shop women's apparel.

Men's Apparel

Men's Accessories

Navy blue men's seersucker shorts with a 6-inch inseam, featuring a subtle textured stripe pattern, elastic waistband, and adjustable drawstring; shown worn by a model standing in a sandy coastal area near the ocean, capturing a relaxed, beachside vibe.

COASTNavy Seersucker 6 Inch Shorts - $49.99

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A man walking on a boardwalk in trendy men's clothing. Shop our men's apparel collection.

Kid's Apparel

Kid's Accessories

Featured Kid's Brands

Youth Dog Hat Short Sleeve T-Shirt

BurleboYouth Dog Hat Short Sleeve T-Shirt - $26.00

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Boy playing foosball in comfortable, stylish kids' apparel. Explore our kids' collection.

Home & Gifts

Gifts By Price

Trending Now

Touchland Velvet Peach hand sanitizer in a sleek, portable bottle with a fruity peach scent.

TouchlandVelvet Peach Power Mist Hydrating Hand Sanitizer - $10.00

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Placing YETI food storage containers into a YETI cooler, perfect for outdoor adventures. Shop home and gifts.

Shop By School

Shop All
47 Brand relaxed fit black t-shirt with large University of Georgia lettering and G logo.

47 Brand UGA Hot Corner Foundation Short Sleeve T-Shirt - $50.00

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Three people standing on bleachers, overlooking a football field. Shop the Collegiate HQ collection for fan favorite apparel and accessories.

T-Shirts

Featured T-Shirts Brands

Local Girl Sunset Short Sleeve T-Shirt in aqua. Featuring a Local Girl logo in vibrant gradient colors ranging from pink to orange, this 100% cotton t-shirt is perfect for all-day comfort.

Local Girl Outfitters Local Girl Sunset Short Sleeve T-Shirt - $30.00

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Two people talking to each other while wearing Southern Marsh t-shirts. Explore our full t-shirt assortment.

Simply Southern

Simply Southern Embroidered Bow hoodie.

Simply SouthernEmbroidered Bow Hoodie - $49.99

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simply southern product image of a young girl in a studio setting wearing a simply southern t-shirt and scallop detail shorts.

Simply SouthernYouth Scallop Shorts in Teal - $19.99

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Shop our Simply Southern collection - from t-shirts to sets, to men's apparel and accessories.

Drinkware & Accessories

Coolers & Accessories

Featured Drinkware Brands

Stanley 40oz handled tumbler in Peach Whip Cabana, a pastel peach-colored stainless steel tumbler with a sturdy ergonomic handle, a clear lid, and a reusable straw.

StanleyThe 40oz Quencher H2.0 Flowstate™ Tumbler in Peach Whip Cabana - $45.00

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Woman holding a YETI Camino bag on her shoulder that is colorblock peach, orange, and yellow.

Sale

sale
Slate Hemlock Hoodie

Slate Hemlock Hoodie

$30.00 $60.00
sale
Front view of a woman wearing mid-rise, medium-wash boyfriend jeans with a relaxed fit through the hips and thighs, fading on the thighs, light whiskering at the hips, and cuffed hems. Styled with a sleeveless top and sandals, against a neutral background.

Mid Rise Boyfriend Cuff Jeans

$32.50 $64.99
Spring Sale - Shop 50=75% off t-shirts, women's and men's apparel and accessories.

Women's Footwear

Men's Footwear

product shot of hey dude women's wendy crochet sneakers with hues of blue and teal.

Hey Dude Women's Wendy Cottage Crochet in Bay Blue - $64.99

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A woman sitting on steps, casually showing off her BIRKENSTOCK sandals, highlighting the design and comfort of the footwear. Shop our footwear collection for more styles.

Hats & Hair Accessories

Jewelry

Women's Handbags

Sunglasses & Eyewear Accessories

Wallets, Lanyards, & Keychains

Pet Accessories

Auto & Tech

Collegiate Accessories

A woman wearing various Teleties accessories, including hair ties and bracelets, showcasing the versatility and style of the products. Click now to find these styles and more in our Accessories collection.

Gifts

Gifts By Price

Warmies® Yellow Flower Pot Plush

Warmies® Yellow Flower Pot Plush - $29.99

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sunbum scalp and hair mist

Brands A–Z

Women's Featured Brands

Men's Featured Brands

Footwear Featured Brands

Accessories Featured Brands

Local Boy Outfitters

Local Boy Outfitters Wando swim trunks, color Tropical USA, Sizes S-XXL, 95% Nylon, 5% Elastane. The Tropical USA pattern has a navy blue background with shades of red, blue, and white creating a tropical floral pattern. These trunks feature a mesh liner, Elastic waistband with drawstring, two side pockets, and one back pocket with snap button closure. There is a small Local Boy Outfitters logo on the bottom left pant leg.

Local Boy OutfittersWando Swim Trunks - $45.00

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Light grey Local Boy t-shirt with a graphic on the back inspired by a well known, Southern mayonnaise brand.

Local Boy Outfitters Mayo Label Short Sleeve T-Shirt - $30.00

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A couple walking down a street, wearing clothing from Local Boy Outfitters, showcasing the relaxed and stylish lifestyle associated with the brand. Shop now to find these styles and more in our Local Boy Outfitters collection.

The Christmas Shop

Gifts By Price

Gifts By Recipient

two girls wrapping presents in front of a christmas tree

Pajamas For the Family

gifts sitting on a mantle and stockings hanging down from the fireplace

Find The Perfect Gift🎁

Men's

Women's

simply southern totes

Shop $39.99 Simply Southern Totes

Holideals - new deals every week from your favorite brands shop now
best seller
Bass Fishing Short Sleeve T-Shirt
Bass Fishing Short Sleeve T-Shirt
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Palmetto MoonBass Fishing Short Sleeve T-Shirt $17.99
best seller
Labs On Boat Short Sleeve T-Shirt
Labs On Boat Short Sleeve T-Shirt
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Palmetto MoonLabs On Boat Short Sleeve T-Shirt $17.99
best seller
Leopard Moon Palm Short Sleeve T-Shirt in Charcoal
Leopard Moon Palm Short Sleeve T-Shirt in Charcoal
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Palmetto MoonLeopard Moon Palm Short Sleeve T-Shirt in Charcoal $17.99
best seller
Palm Front and Back Short Sleeve T-Shirt
Palm Front and Back Short Sleeve T-Shirt
Palm Front and Back Short Sleeve T-Shirt
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Palmetto MoonPalm Front and Back Short Sleeve T-Shirt $17.99
Clean Mint/Navy Navy/White
best seller
Saltwater Dreams Short Sleeve T-Shirt
Saltwater Dreams Short Sleeve T-Shirt
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Palmetto MoonSaltwater Dreams Short Sleeve T-Shirt $17.99
best seller
Sunset Beach Short Sleeve T-Shirt
Sunset Beach Short Sleeve T-Shirt
Sunset Beach Short Sleeve T-Shirt
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Palmetto MoonSunset Beach Short Sleeve T-Shirt $17.99
Marble Green Clay Radiant Orchid
best seller
Chillin' Short Sleeve T-Shirt
Chillin' Short Sleeve T-Shirt
Chillin' Short Sleeve T-Shirt
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Palmetto MoonChillin' Short Sleeve T-Shirt $17.99
Orchid Stonewash Blue
best seller
Chase Sunsets Short Sleeve T-Shirt
Chase Sunsets Short Sleeve T-Shirt
Chase Sunsets Short Sleeve T-Shirt
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Palmetto MoonChase Sunsets Short Sleeve T-Shirt $17.99
Radiant Orchid Dark Heather
Local Girl Smoked Localflage Short Sleeve T-Shirt in Lagoon Blue
Local Girl Smoked Localflage Short Sleeve T-Shirt in Lagoon Blue
Local Girl Smoked Localflage Short Sleeve T-Shirt in Lagoon Blue
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Local Girl OutfittersLocal Girl Smoked Localflage Short Sleeve T-Shirt in Lagoon Blue $30.00
best seller
Local Girl Local Moon Short Sleeve T-Shirt
Local Girl Local Moon Short Sleeve T-Shirt
Local Girl Local Moon Short Sleeve T-Shirt
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Local Girl OutfittersLocal Girl Local Moon Short Sleeve T-Shirt $30.00
Local Girl Sunset Short Sleeve T-Shirt
Local Girl Sunset Short Sleeve T-Shirt
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Local Girl OutfittersLocal Girl Sunset Short Sleeve T-Shirt $30.00
Local Girl Founders Flag Short Sleeve T-Shirt
Local Girl Founders Flag Short Sleeve T-Shirt
Local Girl Founders Flag Short Sleeve T-Shirt
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Local Girl OutfittersLocal Girl Founders Flag Short Sleeve T-Shirt $30.00
Bright Salmon Crunchberry
new arrival
Circle Logo Short Sleeve T-Shirt in Neon Violet
Circle Logo Short Sleeve T-Shirt in Neon Violet
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Old RowCircle Logo Short Sleeve T-Shirt in Neon Violet $34.00
Outdoor Sign Short Sleeve T-Shirt
Outdoor Sign Short Sleeve T-Shirt
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Old RowOutdoor Sign Short Sleeve T-Shirt $34.00
Chicks Short Sleeve T-Shirt in Seafoam
Chicks Short Sleeve T-Shirt in Seafoam
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Old RowChicks Short Sleeve T-Shirt in Seafoam $34.00
best seller
Circle Logo Violet Short Sleeve T-Shirt
Circle Logo Violet Short Sleeve T-Shirt
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Old RowCircle Logo Violet Short Sleeve T-Shirt $34.00
best seller
Lab Cooler Short Sleeve T-Shirt
Lab Cooler Short Sleeve T-Shirt
Lab Cooler Short Sleeve T-Shirt
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Palmetto MoonLab Cooler Short Sleeve T-Shirt $17.99
Sky Coralsilk
best seller
Seaweed Turtle Short Sleeve T-Shirt
Seaweed Turtle Short Sleeve T-Shirt
Seaweed Turtle Short Sleeve T-Shirt
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Palmetto MoonSeaweed Turtle Short Sleeve T-Shirt $17.99
new arrival
Island In the Sun Short Sleeve T-Shirt
Island In the Sun Short Sleeve T-Shirt
Island In the Sun Short Sleeve T-Shirt
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Palmetto MoonIsland In the Sun Short Sleeve T-Shirt $17.99
Blue Pink
best seller
Charleston Pineapple Fountain Short Sleeve T-Shirt
Charleston Pineapple Fountain Short Sleeve T-Shirt
Charleston Pineapple Fountain Short Sleeve T-Shirt
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Palmetto MoonCharleston Pineapple Fountain Short Sleeve T-Shirt $17.99
Blue Pink
Icon Pelican Fill Short Sleeve T-Shirt
Icon Pelican Fill Short Sleeve T-Shirt
Icon Pelican Fill Short Sleeve T-Shirt
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Vineyard VinesIcon Pelican Fill Short Sleeve T-Shirt $45.00
Kentucky Derby Jockey Short Sleeve T-Shirt
Kentucky Derby Jockey Short Sleeve T-Shirt
Kentucky Derby Jockey Short Sleeve T-Shirt
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Vineyard VinesKentucky Derby Jockey Short Sleeve T-Shirt $45.00
new arrival
Derby Painted Race Long Sleeve T-Shirt in Jake Blue
Derby Painted Race Long Sleeve T-Shirt in Jake Blue
Derby Painted Race Long Sleeve T-Shirt in Jake Blue
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Vineyard VinesDerby Painted Race Long Sleeve T-Shirt in Jake Blue $49.50
new arrival
Sunset Sport Fisher Short Sleeve T-Shirt in Ivory
Sunset Sport Fisher Short Sleeve T-Shirt in Ivory
Sunset Sport Fisher Short Sleeve T-Shirt in Ivory
XS
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Vineyard VinesSunset Sport Fisher Short Sleeve T-Shirt in Ivory $45.00
Just Peachy Short Sleeve T-Shirt
Just Peachy Short Sleeve T-Shirt
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Palmetto MoonJust Peachy Short Sleeve T-Shirt $17.99
Palmetto Light Short Sleeve T-Shirt in Denim
Palmetto Light Short Sleeve T-Shirt in Denim
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Palmetto MoonPalmetto Light Short Sleeve T-Shirt in Denim $17.99
Tennessee Tri-Star & Mountains Short Sleeve T-Shirt
Tennessee Tri-Star & Mountains Short Sleeve T-Shirt
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Palmetto MoonTennessee Tri-Star & Mountains Short Sleeve T-Shirt $17.99
best seller
Camo Label Short Sleeve T-Shirt in Pale Pink
Camo Label Short Sleeve T-Shirt in Pale Pink
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Palmetto MoonCamo Label Short Sleeve T-Shirt in Pale Pink $17.99
Wranglin' Feral Children Short Sleeve T-Shirt
Wranglin' Feral Children Short Sleeve T-Shirt
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Love Bug ApparelWranglin' Feral Children Short Sleeve T-Shirt $34.99
Anitsocial Moms Club Short Sleeve T-Shirt
Anitsocial Moms Club Short Sleeve T-Shirt
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Love Bug ApparelAnitsocial Moms Club Short Sleeve T-Shirt $34.99
Mama Puff Arch Short Sleeve T-Shirt
Mama Puff Arch Short Sleeve T-Shirt
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Love Bug ApparelMama Puff Arch Short Sleeve T-Shirt $34.99
Pink Pony Club Short Sleeve T-Shirt
Pink Pony Club Short Sleeve T-Shirt
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Love Bug ApparelPink Pony Club Short Sleeve T-Shirt $34.99
new arrival
Sunshine Sunrise Short Sleeve T-Shirt
Sunshine Sunrise Short Sleeve T-Shirt
Sunshine Sunrise Short Sleeve T-Shirt
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Simply SouthernSunshine Sunrise Short Sleeve T-Shirt $17.99
best seller
I'd Rather Be Reading Short Sleeve T-Shirt
I'd Rather Be Reading Short Sleeve T-Shirt
I'd Rather Be Reading Short Sleeve T-Shirt
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Simply SouthernI'd Rather Be Reading Short Sleeve T-Shirt $17.99
new arrival
Apparent Attitude Short Sleeve T-Shirt
Apparent Attitude Short Sleeve T-Shirt
Apparent Attitude Short Sleeve T-Shirt
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Simply SouthernApparent Attitude Short Sleeve T-Shirt $17.99
Beach Sign Short Sleeve T-Shirt
Beach Sign Short Sleeve T-Shirt
Beach Sign Short Sleeve T-Shirt
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Simply SouthernBeach Sign Short Sleeve T-Shirt $19.99
Cheetah Bow Short Sleeve T-Shirt
Cheetah Bow Short Sleeve T-Shirt
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Dash ForwardCheetah Bow Short Sleeve T-Shirt $34.99
Old School Camo Bow Short Sleeve T-Shirt
Old School Camo Bow Short Sleeve T-Shirt
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Dash ForwardOld School Camo Bow Short Sleeve T-Shirt $34.99
Polka Dot Mama Short Sleeve T-Shirt
Polka Dot Mama Short Sleeve T-Shirt
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Dash ForwardPolka Dot Mama Short Sleeve T-Shirt $34.99
Deer Hunt Check Short Sleeve T-Shirt
Deer Hunt Check Short Sleeve T-Shirt
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Dash ForwardDeer Hunt Check Short Sleeve T-Shirt $34.99
best seller
Local Girl Absolute Camo Short Sleeve T-Shirt
Local Girl Absolute Camo Short Sleeve T-Shirt
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Local Girl OutfittersLocal Girl Absolute Camo Short Sleeve T-Shirt $30.00
best seller
Local Girl Sunset Short Sleeve T-Shirt
Local Girl Sunset Short Sleeve T-Shirt
Local Girl Sunset Short Sleeve T-Shirt
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Local Girl OutfittersLocal Girl Sunset Short Sleeve T-Shirt $30.00
Local Girl South Carolina State Short Sleeve T-Shirt
Local Girl South Carolina State Short Sleeve T-Shirt
Local Girl South Carolina State Short Sleeve T-Shirt
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Local Girl OutfittersLocal Girl South Carolina State Short Sleeve T-Shirt $30.00
Local Girl Pink Localflage Dog and Moon Short Sleeve T-Shirt
Local Girl Pink Localflage Dog and Moon Short Sleeve T-Shirt
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Local Girl OutfittersLocal Girl Pink Localflage Dog and Moon Short Sleeve T-Shirt $30.00
best seller
Cow Moon Palm Short Sleeve T-Shirt
Cow Moon Palm Short Sleeve T-Shirt
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Palmetto MoonCow Moon Palm Short Sleeve T-Shirt $17.99
best seller
The Pier Short Sleeve T-Shirt
The Pier Short Sleeve T-Shirt
The Pier Short Sleeve T-Shirt
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Palmetto MoonThe Pier Short Sleeve T-Shirt $17.99
Coralsilk Denim
South Carolina Crossing Short Sleeve T-Shirt
South Carolina Crossing Short Sleeve T-Shirt
South Carolina Crossing Short Sleeve T-Shirt
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Palmetto MoonSouth Carolina Crossing Short Sleeve T-Shirt $17.99
Heather Radiant Orchid Dark Heather Indigo Blue
The Bridge Short Sleeve T-Shirt
The Bridge Short Sleeve T-Shirt
The Bridge Short Sleeve T-Shirt
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Palmetto MoonThe Bridge Short Sleeve T-Shirt $17.99
Lavender Silver

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